Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal JAS (Journal of ASEAN Studies)
Holzhacker, Ronald L.
Unknown Affiliation
Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Connecting Soft Power, Message Framing, and Political Actors’ Involvement in Online Media: The Case of ASEAN Intentilia, Anak Agung Mia; Holzhacker, Ronald L.
JAS (Journal of ASEAN Studies) Vol. 11 No. 2 (2023): Journal of ASEAN Studies
Publisher : Centre for Business and Diplomatic Studies (CBDS) Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/jas.v11i2.7693

Abstract

The research aims to examine media message framing in the selected Southeast Asia countries (Indonesia and the Philippines) surrounding events focusing on ASEAN’s 50th anniversary in 2017. The research explores the relations between media framing and ASEAN’s soft power, taking an interdisciplinary research approach combining political communication studies and international relations. The concept of soft power is divided into (a) strategic narrative and message framing and (b) state and non-state actors’ involvement in the communication process. The research uses qualitative content analysis and utilizes Atlas.ti software to conduct the coding process of online news items as the primary data. The main findings are as follows. First, ASEAN is portrayed with a rather positive tone on economic and socio-cultural issues. Second, ASEAN is portrayed on balance in a negative tone on political-security issues. Third, ASEAN state actors deliver more positive statements about ASEAN. Fourth, ASEAN non-state actors depict more negative statements about ASEAN. This research argues that positive news about economic and socio-cultural issues will likely enhance ASEAN’s soft power. On the other hand, communication with a negative tone about political-security issues may hinder the development of the institution’s soft power. ASEAN’s soft power is influenced by the communication of both state and non-state actors.
Co-Authors Intentilia, Anak Agung Mia