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All Journal Jurnal Ekonomi Bisnis Dan Industri (EBI) J-MIND (Jurnal Manajemen Indonesia)
Ayu Lestari, Ni Wayan Fitriana
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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IMPLEMENTATION OF CULTURE ORGANIZATION FOR INCREASING CUSTOMER SATISFACTION AT PT BANK RAKYAT INDONESIA UNIT PLUMBON Ayu Lestari, Ni Wayan Fitriana; Dewi, Isti Riana
Jurnal EBI Vol 5, No 2 (2023): Jurnal Ekonomi Bisnis dan Industri
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52061/ebi.v5i2.169

Abstract

The BRI Unit Plumbon Branch Office is a branch office that has a branch office service function in Cirebon. BRI branch offices are branch offices that carry out the function of collecting funds from the public in the form of savings and distributing them to the public in the form of credit or other means to improve people's lives. This study aims to identify and analyze the organizational culture model and the application of organizational cultural values at PT. Bank Rakyat Indonesia Cirebon Plumbon Unit so that they know what needs to be repaired and maintained. Organizational culture models and the application of organizational cultural values were identified and analyzed from organizational structure, human resource management policies, integrity, professionalism, customer satisfaction, exemplary and respect for human resources. This researcher used a purposive sampling technique. Data collection methods in-depth interviews and documentation. The results show that the organizational culture model and the application of organizational cultural values tend to show problems in terms of integrity and professionalism. The value of integrity tends to be lacking because the tenure is too short for contract workers, so organizational culture is not well understood, especially those at the forefront of service. Professionalism shows that most of the frontline services are contract workers who are given short training, so that knowledge of BRI products is lacking.Keywords: customer satisfaction, organizational culture, organizational cultural values
EVALUATION OF RISK MANAGEMENT STRATEGIES IN THE CRICKET CULTIVATION INDUSTRY: SWOT ANALYSIS APPROACH Suwandi, Suwandi; Pranata, Sudadi; Ayu Lestari, Ni Wayan Fitriana; Kartika, Ika
J-MIND (Jurnal Manajemen Indonesia) Vol. 9 No. 1 (2024): J-MIND (Jurnal Manajemen Indonesia), Juni 2024
Publisher : LPPM Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/j-mind.v9i1.16160

Abstract

The cricket cultivation industry has become a significant part of the MSME sector in many countries. However, this sector is also faced with various risks that can affect the business continuity and growth of the MSMEs involved in it. This research aims to evaluate the risk management strategies used by MSMEs in the cricket cultivation industry, using a SWOT analysis approach. Data was collected through surveys and interviews with cricket cultivation MSME owners in the Banjarwangunan Village area, Mundu District - Cirebon Regency. The analysis is carried out by identifying the strengths, weaknesses, opportunities and threats faced by these MSMEs in managing the risks related to their business. It is hoped that the results of this research will provide in-depth insight into the effectiveness of existing risk management strategies, as well as provide recommendations for increasing the success and resilience of cricket cultivation MSMEs in facing existing challenges.
Co-Authors Dewi, Isti Riana Ika Kartika Pranata, Sudadi Suwandi Suwandi