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Antecedents of Muslim Students' Decisions to Use Islamic Digital Banks Qulub, Ana Fidatul; Ayuningtyas Putri, Rizky Nur
Jurnal Penelitian Ekonomi dan Bisnis Vol. 9 No. 1 (2024): March 2024
Publisher : Universitas Dian Nuswantoro Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jpeb.v9i1.9838

Abstract

The primary objective of this research is to examine the many elements that influence the decision-making process of Muslim students when it comes to utilizing Islamic digital banking services. This study explains the Theory of Planned Behavior (TPB), specifically focusing on the constructs of attitude, subjective norm, and perceived behavioral control, in addition to supplementary exogenous variables, digital marketing, brand image, and digital financial literacy, and the intention to use. This research uses a quantitative Structural Equation Model (SEM) approach. The data collection technique used questionnaires distributed online to respondents, namely Muslim students who live in Solo Raya, and a total of 384 respondents participated. The findings indicated that each exogenous variable exhibited a statistically significant impact on the intention to use; Intention to use proved influential in Muslim students' decision to use Islamic digital banks. Perceived behavioral control, brand image, and digital financial literacy significantly affect Muslim students' decision to use Islamic digital banks. In contrast, attitudes, subjective norms, and digital marketing are not substantial on the decision of Muslim students to use Islamic digital banks. Intention mediates the indirect influence of exogenous variables on Muslim students' decisions to use Islamic digital banks.Keywords:Islamic Digital Banks, Muslim Students’ Decisions, Intention to Use, Attitude, Subjective Norm, Perceived Behavioral Control, Digital Marketing, Brand Image, Digital Financial Literacy
Pengaruh Manfaat dari Kualitas Fitur E-Wallet Terhadap Gaya Hidup Mahasiswa Muslim Solo Raya Pramesti, Lanjar Dian; Ayuningtyas Putri, Rizky Nur
Lisyabab : Jurnal Studi Islam dan Sosial Vol 4 No 2 (2023): Lisyabab, Jurnal Studi Islam dan Sosial
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Sekolah Tinggi Agama Islam Mulia Astuti (STAIMAS) Wonogiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58326/jurnallisyabab.v4i2.209

Abstract

In the development of the current digital era, many transactions are carried out digitally or called an electronic wallet, a digital wallet that facilitates the payment process. The purpose of this study was to determine the effect of the benefits of e-wallet quality on student lifestyles. In this study using quantitative methods with respondent sampling techniques using purposive sampling, namely a sample technique with regard to certain criteria. Respondent data collection was carried out by distributing questionnaires via google form. The number of samples used in this study were 107 respondents. Tests were carried out using SPSS by testing validity, reliability, normality, simultaneous test (F test), partial test (T test), and multiple linear regression to determine the hypothesis of each variable. The test results show that the quality of reliability and empathy influences the utilization of e-wallet features for collage student lifestyles.