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All Journal JURNAL ILMIAH INFORMATIKA Journal of Community Development Jurnal Ilmiah Sistem Informasi
Marfin, Muhammad
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Computer Science & IT Nursing Public Health Social Sciences

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PERANCANGAN SISTEM INFORMASI BOOKING PADA BARBERSHOP UNTUK MEMPERMUDAH PEMESANAN Marfin, Muhammad; Syahril, Syahril; Putri, Anju Maulidhea
JURNAL ILMIAH INFORMATIKA Vol 12 No 02 (2024): Jurnal Ilmiah Informatika (JIF)
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jif.v12i02.9241

Abstract

This study aims to design a booking information system at a barbershop to facilitate the booking process. This system is designed to increase the efficiency of barbershop operations and improve communication with customers. Using the Waterfall development model, this system goes through the stages of needs analysis, design, implementation, and testing. The results show that the developed information system can improve customer experience by providing features such as online ordering, reminder notifications, and integration with online payment systems. In addition, the system also supports the barbershop's marketing strategy by promoting the latest services and offers, and enables data analysis to customize services according to customer preferences. The implementation of this system is expected to give barbershops a competitive edge in the ever-evolving industry.
PERANCANGAN SISTEM INFORMASI PROMOSI MAKANAN DI SAMULA COFFEE & EATERY UNTUK MENINGKATKAN PENJUALAN DI INDUSTRI KULINER Prastiti, Di Ajeng; Marfin, Muhammad; Rohit, Muhammad Nur; Rievo, Louis; Nugraha, Rafif Syahril
Jurnal Ilmiah Sistem Informasi Vol. 4 No. 2 (2024): Jurnal Ilmiah Sistem Informasi
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/sm.v4i2.95

Abstract

This research aims to design a food promotion information system at Samula Coffee & Eatery to increase sales in the culinary industry. Despite having good branding on social media, Samula Coffee & Eatery faces issues with products that are not popular and not well-known by customers. The information system developed using the linear sequential method aims to effectively introduce featured menus, promotions, and other information to customers. This system uses HTML, PHP, CSS, JavaScript, and SQL to create an interactive and user-friendly interface. The database design uses MySQL, while the website interface is designed to facilitate information access for customers. System implementation involves development, testing, user training, as well as continuous evaluation and improvement. Testing using the black-box testing method ensures that all features function according to specifications. The research results show that this information system can improve operational efficiency and product appeal at Samula Coffee & Eatery. Customers can easily access the latest information about menus and promotions and provide feedback that helps improve services. This system is expected to increase sales and customer satisfaction and serve as a reference for the development of similar information systems in other culinary industries.
Efektivitas TikTok dalam Memperkenalkan Pacu Jalur kepada Generasi Z sebagai Budaya Riau Marfin, Muhammad; Iqbal, Muhammad; Putri, Anju; Althaf , Naufal; Sari, Diaz
Journal of Community Development Vol. 6 No. 2 (2025): Desember
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v6i2.1839

Abstract

Penelitian ini bertujuan untuk mengevaluasi efektivitas TikTok dalam menyampaikan pesan budaya Pacu Jalur kepada Generasi Z di Provinsi Riau, mengidentifikasi fitur konten yang menarik, serta menjelaskan unsur-unsur yang memengaruhi ketertarikan audiens terhadap budaya tersebut. Penelitian ini dilatarbelakangi oleh kebutuhan untuk menjembatani kesenjangan antara pola konsumsi media generasi digital dengan nilai-nilai budaya lokal, yang kini lebih tertarik pada konten singkat dan visual yang mudah diakses melalui media sosial, seperti TikTok. TikTok, platform berbasis video pendek yang sangat disukai oleh Generasi Z, mungkin dapat menjadi media yang membantu mengidentifikasi dan mempertahankan budaya tradisional. Tujuan dari penelitian ini adalah untuk mengevaluasi seberapa baik TikTok menyampaikan pesan budaya Pacu Jalur kepada Generasi Z di Provinsi Riau, menemukan bentuk dan fitur konten yang menarik dan relevan, dan menjelaskan unsur- unsur yang memengaruhi ketertarikan dan pemahaman audiens terhadap budaya. TikTok efektif sebagai media komunikasi dan edukasi budaya bagi Generasi Z dalam memperkenalkan budaya Pacu Jalur di Riau, ditunjukkan oleh peningkatan pemahaman hingga 70%. Efektivitas tersebut dipengaruhi oleh strategi konten yang selaras dengan karakteristik generasi muda, seperti visual menarik, narasi singkat, penggunaan musik populer, dan keterlibatan kreator lokal. Penelitian ini merekomendasikan pengembangan kajian lanjutan lintas platform dan jangka panjang, serta pemanfaatan TikTok secara strategis oleh pemangku kepentingan sebagai sarana promosi dan pelestarian budaya lokal.
Co-Authors Althaf , Naufal Muhammad Iqbal Nugraha, Rafif Syahril Prastiti, Di Ajeng Putri, Anju Putri, Anju Maulidhea Rievo, Louis Rohit, Muhammad Nur Sari, Diaz Syahril Syahril