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STRATEGY AND IMPLEMENTATION OF SUSTAINING E-CUSTOMER LOYALTY TO SHOPEE USERS IN EAST JAVA Vitasari, Prima; Maziyah, Nurul; Fuad Achmadi; Hadi, Eko Kusuma; Akidin, Lulud; Haki, Zulfani
Journal of Sustainable Technology and Applied Science (JSTAS) Vol. 5 No. 2 (2024): Journal of Sustainable Technology and Applied Science, November 2024
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat, Institut Teknologi Nasional (ITN) Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36040/jstas.v5i2.8907

Abstract

The digital economy is growing, especially in the field of e-commerce. Indonesia as one of the countries that has a great opportunity for the growth and development of e-commerce. This research conducted a study on Shopee e-commerce as the most popular marketplace to create strategies and implementations to maintain consumer loyalty. A total of three hundred and ninety-three customers participated in filling out the survey questionnaire. Data collection through surveys using google form for questionnaires. The survey results are used as a reference for making strategies that are then implemented to maintain consumer loyalty at Shopee. Improve and improve service quality, especially in privacy indicators. Responses from consumers show that privacy, responsiveness, and contact are leading indicators that need to be considered in making service improvement strategies. Furthermore, the strategy made is to improve and improve service quality, especially on privacy indicators, with Shopee needing to explain the privacy policy in an attractive visual form such as a slideshow that cannot be skipped every time a user logs in. Responsiveness, Shopee provides convenience for return options that are not suitable, Shopee handles returns well, Shopee offers a guarantee for the goods provided, Shopee tells what to do if my order is not processed, Shopee is able to overcome problems in transactions well. Contact, Shopee should improve service quality by being more responsive and fast to handle customer complaints and questions on social media. The implementation of improvements is recommended to Shopee so that it is better in service and satisfies consumers
Analisis Faktor Safety Climate untuk Meningkatkan Keselamatan dan Kesehatan Kerja pada Pekerjaan Konstruksi di PT XYZ Bunyu Field Haki, Zulfani; Achmadi, Fuad; Vitasari, Prima
Jurnal Rekayasa Sistem Industri Vol. 14 No. 1 (2025): Jurnal Rekayasa Sistem Industri
Publisher : Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jrsi.v14i1.7726.38-45

Abstract

The industry of oil and gas is a something complex, there are many potential hazards and risks that cause quite high work accidents, for example, the dangers of toxic gases, explosion hazards, fire hazards, electrical hazards, moving equipment hazards, and gravity hazards caused by lifting operations. Based on the observations in the field, many jobs were found to be stopped because to finding related to unsafe actions and unsafe conditions in the location that could be exposed to equipment and workers, so that they could cause material losses and fatalities. Action that can be taken to improve the occupational health and safety are by making a good safety climate in the work location. The research is to improve the occupational health and safety provide the improvement solutions based on safety climate factors that the most role in improving occupational health and safety in construction work activity. Explpratory Factor Analysis used to describe data structure and interconnected structure analyze in a number of variables by making a factor. The factor analysis results show a total variance of 86.538%. The most dominant factor in the safety climate regarding occupational health and safety in construction work is the training and compliance factor, while the factor that is not dominant is the occupational health and safety promotion factor which is based on the magnitude of the eigenvalue.
Analisis Faktor Safety Climate untuk Meningkatkan Keselamatan dan Kesehatan Kerja pada Pekerjaan Konstruksi di PT XYZ Bunyu Field Haki, Zulfani; Achmadi, Fuad; Vitasari, Prima
Jurnal Rekayasa Sistem Industri Vol. 14 No. 1 (2025): Jurnal Rekayasa Sistem Industri
Publisher : Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jrsi.v14i1.7726.38-45

Abstract

The industry of oil and gas is a something complex, there are many potential hazards and risks that cause quite high work accidents, for example, the dangers of toxic gases, explosion hazards, fire hazards, electrical hazards, moving equipment hazards, and gravity hazards caused by lifting operations. Based on the observations in the field, many jobs were found to be stopped because to finding related to unsafe actions and unsafe conditions in the location that could be exposed to equipment and workers, so that they could cause material losses and fatalities. Action that can be taken to improve the occupational health and safety are by making a good safety climate in the work location. The research is to improve the occupational health and safety provide the improvement solutions based on safety climate factors that the most role in improving occupational health and safety in construction work activity. Explpratory Factor Analysis used to describe data structure and interconnected structure analyze in a number of variables by making a factor. The factor analysis results show a total variance of 86.538%. The most dominant factor in the safety climate regarding occupational health and safety in construction work is the training and compliance factor, while the factor that is not dominant is the occupational health and safety promotion factor which is based on the magnitude of the eigenvalue.