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All Journal Journal of Sustainable Technology and Applied Science JOURNAL OF COMMUNITY ENGAGEMENT AND EMPOWERMENT
Maziyah, Nurul
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Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Energy Engineering Environmental Science Industrial & Manufacturing Engineering Library & Information Science Medicine & Pharmacology Nursing Public Health Veterinary Other

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Pemberdayaan Kelompok Wanita Tani Dusun Puluhan Kidul, Srandakan, Bantul melalui Pelatihan Pembuatan Agar-Agar Kering Jamu dan Agar-Agar Kering Sari Buah Kurniawan, Muhammad Fariez; Utami, Pinasti; Maziyah, Nurul
Journal of Community Engagement and Empowerment Vol 2, No 1 (2020)
Publisher : Institut Ilmu Kesehatah Bhakti Wiyata Kediri

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Abstract

Latar Belakang : Dusun Puluhan Kidul, Trimurti, Srandakan, Bantul mempunyai potensi alam berupa banyaknya tanaman pertanian dengan jenis empon-empon dan banyaknya tanaman buah yang ditanam di pekarangan rumh warga. Adanya potensi tersebut dapat dikembangkan menjadi sediaan yang bernilai ekonomis lebih tinggi daripada dijual mentah. Salah satu usaha yang sudah dilakukan oleh kelompok wanita tani di dusun Puluhan Kidul  adalah pembuatan jamu instan. Untuk mendukung produk tersebut dan meningkatkan tingkat pendapatan anggota kelompok maka dibuatlah varian produk yang lain yaitu agar-agar kering jamu dan agar-agar kering sari buah. Tujuan : pengabdian masyarakat ini  untuk memberikan inovasi baru pengolahan jamu dan sari buah menjadi sediaan agar-agar kering, sehingga diharapkan sediaan yang dihasilkan mempunyai nilai jual lebih tinggi dan lebih tahan lama dalam penyimpanan. Metode : kegiatan pengabdian tersebut dilakukan melalui penyuluhan tanaman obat tradisional, pelatihan pembuatan agar-agar kering jamu dan agar-agar kering sari buah, pelatihan pengemasan agar-agar kering jamu dan agar-agar kering sari buah serta pemberian hibah alat-alat produksi sediaan tersebut. Hasil :  diketahui cara pembuatan agar-agar kering jamu dan agar-agar sari buah yang dapat diproduksi massal sehingga meningkatkan taraf kesejahteraan ekonomi anggota kelompok wanita tani dan warga dusun Puluhan Kidul pada umumnya. Kesimpulan : Warga Dusun Puluhan Kidul memiliki pengetahuan dan kemampuan dalam pengolahan empon-empon dan buah menjadi produk agar-agar kering jamu dan agar-agar kering sari buah.
STRATEGY AND IMPLEMENTATION OF SUSTAINING E-CUSTOMER LOYALTY TO SHOPEE USERS IN EAST JAVA Vitasari, Prima; Maziyah, Nurul; Fuad Achmadi; Hadi, Eko Kusuma; Akidin, Lulud; Haki, Zulfani
Journal of Sustainable Technology and Applied Science (JSTAS) Vol. 5 No. 2 (2024): Journal of Sustainable Technology and Applied Science, November 2024
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat, Institut Teknologi Nasional (ITN) Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36040/jstas.v5i2.8907

Abstract

The digital economy is growing, especially in the field of e-commerce. Indonesia as one of the countries that has a great opportunity for the growth and development of e-commerce. This research conducted a study on Shopee e-commerce as the most popular marketplace to create strategies and implementations to maintain consumer loyalty. A total of three hundred and ninety-three customers participated in filling out the survey questionnaire. Data collection through surveys using google form for questionnaires. The survey results are used as a reference for making strategies that are then implemented to maintain consumer loyalty at Shopee. Improve and improve service quality, especially in privacy indicators. Responses from consumers show that privacy, responsiveness, and contact are leading indicators that need to be considered in making service improvement strategies. Furthermore, the strategy made is to improve and improve service quality, especially on privacy indicators, with Shopee needing to explain the privacy policy in an attractive visual form such as a slideshow that cannot be skipped every time a user logs in. Responsiveness, Shopee provides convenience for return options that are not suitable, Shopee handles returns well, Shopee offers a guarantee for the goods provided, Shopee tells what to do if my order is not processed, Shopee is able to overcome problems in transactions well. Contact, Shopee should improve service quality by being more responsive and fast to handle customer complaints and questions on social media. The implementation of improvements is recommended to Shopee so that it is better in service and satisfies consumers
Co-Authors Akidin, Lulud Fuad Achmadi Hadi, Eko Kusuma Haki, Zulfani Kurniawan, Muhammad Fariez Pinasti Utami, Pinasti Prima Vitasari