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All Journal IDEAS: Journal on English Language Teaching and Learning, Linguistics and Literature RESOLUSI : REKAYASA TEKNIK INFORMATIKA DAN INFORMASI Academic Journal Perspective : Education, Language, and Literature Journal of Business Studies and Management Review
Gufron
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Social Sciences

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Pengembangan Aplikasi Pembukuan Praktis Untuk UMKM Berbasis Software as a Service Menggunakan Metode Prototype Gufron
Resolusi : Rekayasa Teknik Informatika dan Informasi Vol. 5 No. 1 (2024): RESOLUSI September 2024
Publisher : STMIK Budi Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30865/resolusi.v5i1.2123

Abstract

Financial bookkeeping in a business activity is extremely important. With proper bookkeeping, business owners can monitor cash flow and create financial reports more easily and promptly, thereby helping and facilitating the development of their business into a more professional creative industry. However, many business owners face challenges in creating financial bookkeeping. The main issue is the knowledge of how to prepare accurate and proper financial reports. Additionally, business owners consider focusing on their business activities to be better than learning or creating financial bookkeeping. The purpose of this research is to produce an application that can assist micro, small, and medium enterprises in creating bookkeeping reports. The application development uses a Software as a Service (SaaS) approach because it offers several advantages for users, especially in terms of accessibility and cost. A SaaS-based application allows users to access the bookkeeping system anytime and anywhere as long as they have an internet connection. Furthermore, the SaaS model can reduce the cost burden required for purchasing software licenses. A prototype is used as the method for developing the application because it is one of the strategic steps in supporting the growth of micro, small, and medium businesses. With the increasing need for efficient digital solutions by MSMEs, the SaaS-based bookkeeping application produced in this research can provide ease in financial management, transaction recording, and financial reporting. In this context, the use of the prototype method allows developers and business owners to collaboratively build a purpose-built solution tailored to the specific needs of end users.
UTILIZING TRANSLANGUAGING IN TEACHING ESP TO CULINARY ART STUDENTS IN INDONESIA: CHALLENGES AND EFFORTS Gufron; Nufus, Tatu Zakiyatun
Academic Journal PERSPECTIVE: Education, Language, and Literature Vol 11 No 2 (2023)
Publisher : Lembaga Penelitian (The Institute of Research) Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33603/6tx82d93

Abstract

Translanguaging is a pedagogical strategy that can be used to assist students in understanding the material in the classroom and this strategy plays an important role for teachers in conducting classes of English for specific purposes (ESP) in culinary art classrooms. The study was conducted to examine translanguaging utilization in teaching ESP for culinary art students and find out the challenges and effort that teachers have in the classroom. The research used a case study in a culinary art classroom of Almansyuriyah Vocational School at Tangerang and descriptive analysis was used to analyse data that has been collected through classroom observation and interview with a teacher and 20 students. The result explained that utilizing translanguaging in the classroom raises students’ understanding of the material given because students can use the home language (L1) to understand the context and elaborate on the target language. Finally, Translanguaging as a pedagogical strategy can be utilized to assist students in understanding English for specific purposes in culinary art classrooms in Indonesia.
Linguistic Impoliteness in the Rocky Gerung vs Silfester Matutina Debate on Rakyat Bersuara TV iNEWS Gufron; Muhammad Nur; Muhammad Syarif Hidayatullah; Nur Latifatul Qalbi; Inni Farhani
IDEAS: Journal on English Language Teaching and Learning, Linguistics and Literature Vol. 13 No. 2 (2025): IDEAS: Journal on English Language Teaching and Learning, Linguistics and Lite
Publisher : Universitas Islam Negeri Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/ideas.v13i2.8281

Abstract

This study investigates the deployment of impoliteness strategies in political discourse, focusing on the iNEWS YouTube video “Keras! Rocky Singgung Penjilat, Silfester Emosi hingga Keluar Kata Kasar - Rakyat Bersuara 03/09.” Employing Culpeper's (1996) Impoliteness Theory, the research aims to identify, categorize, and quantify the specific strategies used by the discussants. The quantitative analysis reveals that Negative Impoliteness is the most dominant strategy, accounting for 28.85% of all occurrences, a clear indication that speakers prioritized direct attacks on the opponent’s intellectual credibility and self-worth to increase social distance. Following this were Sarcasm or Mock Impoliteness (23.08%) and Withholding Politeness (21.15%). These findings demonstrate that impoliteness in this public forum is not merely an emotional byproduct but a calculated rhetorical strategy used to assert dominance, attack the opponent's negative face, and shape public perception. The prevalence of these strategies underscores the confrontational nature of modern political debates on digital platforms, where aggressive discourse is strategically employed to gain attention and reinforce ideological positions. The study emphasizes the critical role of impoliteness as a strategic linguistic tool in media-driven political communication. Future research should explore the perlocutionary effects of these strategies on audience reception and their contribution to political polarization in the digital age.
The INFLUENCE OF PRICE AND SERVICE QUALITY ON CUSTOMER LOYALTY OF INTERNET SERVICE PROVIDERS IN KOTA JAMBI Gufron; Johannes, Johannes; Fazri, Andang
Journal of Business Studies and Management Review Vol. 9 No. 1 (2025): JBSMR, Vol 9 No.1 December 2025
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v9i1.51917

Abstract

This study aims to analyze the influence of price and service quality on customer loyalty toward internet service providers in Jambi City, with digital dependency as a moderating variable. The rising penetration of internet usage has intensified competition among service providers, making pricing strategies and service quality critical factors in retaining customers. A quantitative approach was employed through a survey of 384 customers, and data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results show that both price and service quality have a positive and significant effect on customer loyalty, with service quality exerting a stronger influence than price. Digital dependency significantly moderates the relationship between price and customer loyalty, weakening its impact, whereas in the relationship between service quality and customer loyalty, it significantly strengthens the effect. These findings indicate that among customers with high levels of digital dependency, service quality becomes a more dominant factor than price. The implications of this study emphasize the need for internet service providers to combine competitive pricing strategies with continuous improvement in service quality, while also considering customers’ levels of digital dependency when designing effective retention strategies.
Co-Authors Andang Fazri Inni Farhani johannes johannes Muhammad Nur Muhammad Syarif Hidayatullah Nufus, Tatu Zakiyatun Nur Latifatul Qalbi