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Suharmanto, Ardelia
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Edukasi Literasi Keuangan dalam Membangun Fondasi Investasi Dini Leisthari, Fepi; Handayani, Tika; Sunanto, Sunanto; Aprini, Hidayah; Suharmanto, Ardelia; Napitupulu, Rizal Afif A.; Yogasnumurti, Raras Risia
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 3 (2025): Abdira, Juli
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i3.862

Abstract

Financial literacy education should ideally be introduced from an early age during school years. Children need to be guided and accustomed to good financial behaviors. This community service research aims to evaluate the effectiveness of financial literacy education in fostering an early investment foundation among students of SMK Muhammadiyah Pangkalan Balai. The low level of financial literacy among the younger generation, particularly in the context of investment, remains a relevant challenge amidst the dynamics of the digital economy. Employing interactive socialization and counseling methods, this program involved 65 twelfth-grade students. Pre-test and post-test results showed a highly significant increase in knowledge (average gain score of 35.8 points), accompanied by positive changes in students' attitudes and interest in early investment. The program's novelty lies in its emphasis on "financial adaptability" and the integration of entrepreneurial values. It is concluded that financial literacy education with an interactive counseling approach is highly effective in equipping students of SMK Muhammadiyah Pangkalan Balai with practical financial competencies for the future.
Peningkatan Daya Saing Produk UMKM melalui Pelatihan Pengemasan pada Rantie Bakery Palembang Andriyani, Titi; Suharmanto, Ardelia; Rizkiyanti, Shally; Munthe, LydiaRoma Junita; Rafansyah, M. Aidil; Nurhalimah, Alya
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 1 (2026): Abdira, Januari
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i1.1135

Abstract

This community service program aimed to support Rantie Bakery, a microenterprise in Palembang, in strengthening its competitiveness through packaging innovation. Previously, the business relied on simple packaging that neither conveyed brand identity nor provided essential product information, limiting its market value. Using a Participatory Action Research (PAR) approach, the program involved preparation, training, mentoring, evaluation, and follow-up. Through Canva-based training, the bakery owner gained new knowledge and skills, recognizing packaging as both a visual communication tool and a branding strategy. The outcomes show enhanced capacity in designing packaging aligned with the Visibility, Information, Emotional Appeal, Workability (VIEW) framework. The new packaging is visually appealing, informative, functional, and eco-friendly. This initiative is expected to improve brand image, boost sales, and better position Rantie Bakery to compete in local and digital markets.
Co-Authors Andriyani, Titi Aprini, Hidayah Leisthari, Fepi Maulidia Berlianti Munthe, LydiaRoma Junita Muthmainnah Muthmainnah Napitupulu, Rizal Afif A. Nurhalimah, Alya Rafansyah, M. Aidil Rizkiyanti, Shally Sunanto Sunanto Tika Handayani Yogasnumurti, Raras Risia