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All Journal Jurnal bintang manajemen Jurnal Manajemen Bisnis Era Digital
Anie Puspita Sari
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Analisis Perancangan Tata Letak Minimarket Malabar di Kota Bogor Dengan Pendekatan Activity Relationship Chart (ARC) Isma Nurjanah; Chintya Eka Putri; Anie Puspita Sari; Muhammad Rifa Zainur Ridha
Jurnal Manajemen Bisnis Era Digital Vol. 1 No. 2 (2024): Mei : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v1i2.111

Abstract

Retail business is a business that sells a variety of products, such as daily necessities, household needs, fashion products, beauty, and electronics. One of the important factors that retailers must pay attention to in order to attract buyers to come to the store is layout management. Therefore, this research aims to analyze the layout of space in one of the retail stores located in Bogor, namely Minimarket Malabar so that its operational activities are optimal. This research was conducted using the Activity Relationship Chart (ARC) and Total Closeness Rating (TCR) methods. ARC and TCR analysis shows that the display room becomes the highest space value of 168, meaning that the room is the most important and influential on Minimarket Malabar, so it must be in a strategic place. And the toilet becomes the lowest value of 6 which means that the toilet does not have an important influence on the layout of the Malabar Minimarket space to optimize operational activities.
Analisis Saluran Pemasaran Manggis Garcinia Mangosta L. Di Kabupaten Bogor, Jawa Barat Doni Sahat Tua Manalu; Vela Rostwentivaivi; Isma Nurjanah; Diana Indah Ramadhani; Anie Puspita Sari; Diva Nurfitrianti Azizah; Yunus Al Gaza
Jurnal Bintang Manajemen Vol. 2 No. 2 (2024): juni : Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v2i2.3053

Abstract

Indonesia is one of the countries that has very abundant horticultural resources and has the potential for national competitiveness globally. One of the horticultural commodities that has become a superior product in Indonesia is Mangosteen (Garcinia mangostana L.) dubbed as the Queen of Fruits. This study aims to determine the marketing channels of mangosteen commodities, analysis of marketing margin costs, profits, and Farmer's Share in Karacak Village, Leuwiliang District, Bogor Regency, West Java. The determination of the research area is determined intentionally (Purposive Method). The method used for sampling using the Snowball Sampling method is selected based on previous sample information.
Co-Authors Chintya Eka Putri Diana Indah Ramadhani Diva Nurfitrianti Azizah Isma Nurjanah Manalu, Doni Sahat Tua Muhammad Rifa Zainur Ridha Vela Rostwentivaivi Yunus Al Gaza