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THE INFLUENCE OF GREEN MARKETING, PRODUCT QUALITY, AND PRICE TOWARDS CUSTOMER SATISFACTION AT RED HERBS TOMOHON Wongkar, Naftalia; Tielung, Maria V. J.; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 03 (2024): JE. Vol. 12 No 3
Publisher : Universitas Sam Ratulangi

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Abstract

One of the businesses that is growing rapidly and feeling the tight competition is the business in the food sector or more known as culinary industry. This study aims to identify whether there is an influence between green marketing, product quality, and price towards customer satisfaction at Red Herbs Tomohon. Type of research in this study is quantitative. Non-probability has used in this research. The non-probability sampling technique approach in this study was purposive sampling. The results of this research show that Green Marketing, Product Quality, and Price on customer satisfaction have a positive influence simultaneously. The results of this research show that green marketing on customer satisfaction has a positive influence partially. The results of this research show that product quality on customer satisfaction has a positive influence partially. The results of this research in the previous chapter show that price on customer satisfaction has a positive influence partially. Green Marketing, Product Quality, and Price has a positive influence towards customer satisfaction at Red Herbs Tomohon through the indicators of Customer Satisfaction such as loyalty, satisfaction, the willingness to recommend the product.    Keyword: Green Marketing, Product Quality, Price, Customer Satisfaction
THE IMPACT OF GENDER DIVERSITY, PROFITABILITY, LEVERAGE AND FIRM SIZE ON FIRM VALUE IN COSMETICS AND HOUSEHOLD NEEDS COMPANIES LISTED ON INDONESIA STOCK EXCHANGE Tuerah, Kekee Marisa; Rumokoy, Lawren J.; Tielung, Maria V. J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 03 (2024): JE. Vol. 12 No 3
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v12i03.58105

Abstract

This study aims to find out the impact of Gender Diversity, Profitability, Leverage and Firm on Firm Value in Cosmetics and Household Needs Companies Listed on Indonesia Stock Exchange. Quantitative method used in this research with a panel data regression analysis research model. Secondary data are the main source. The sampling techniques used was nonprobability selection approach. The sample utilized unbalanced panel data, throughout the period from 2018-2022, a total of 37 samples were collected and analyzed for this study. The result of this study indicate that partially Gender Diversity and Profitability has a positive relationship but statistically insignificant impact on Firm Value in Cosmetics and Household Needs Companies Listed on IDX, partially Leverage and Firm Size indicating a negative relationship and insignificant impact on Firm Value in Cosmetics and Household Needs Companies Listed on IDX, and simultaneously Gender Diversity, Profitability, Leverage and Firm Size have no significant impact on Firm Value in Cosmetics and Household Needs Companies Listed on IDX.   Keyword: Gender Diversity, Profitability, Leverage and Firm Size
ANALISIS STOCK RETURN, ABNORMAL RETURN, DAN TRADING VOLUME ACTIVITY PADA PERUSAHAAN YANG MELAKUKAN STOCK SPLIT YANG TERDAFTAR DI BURSA EFEK INDONESIA PADA SAAT PANDEMI Zadrak, Keyzia; Mangantar, Maryam; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 03 (2024): JE. Vol. 12 No 3
Publisher : Universitas Sam Ratulangi

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Abstract

Pandemi Covid-19 menjadi Fenomena yang mendasari berbagai permasalahan saat ini, salah satunya yaitu penurunan sector ekonomi di berbagai negara. Atas dasar tersebutlah dibuat penelitian ini untuk mengetahui apakah terjadi perbedaan pada perusahaan yang melakukan Stock Split Di masa pandemi Covid-19. Metode yang digunakan dalam penelitian ini adalah Metode Kuantitatif dengan alat analisis Paired Sample T Test. Metode Sampel yang digunakan adalah Purposive Sampling, dengan jumlah 12 Perusahaan. Hasil penelitian menunjukan bahwa terjadi pengaruh yang signifikan pada variabel Stock Return dan Abnormal Return sedangkan pada Volume Perdagangan pasar tidak ada pengaruh yang signifikan sebelum dan saat masa pandemic.   Kata Kunci: Stock Split, Stock Return, Abnormal Return, Trading Volume Activity.
PENGARUH DIVIDEND PAYOUT RATIO, DEBT TO EQUITY RATIO, DAN FIRM SIZE TERHADAP KEPUTUSAN SHARE REPURCHASE PADA PERUSAHAAN INDEKS KOMPAS100 YANG TERDAFTAR DI BEI Bella, Jilly; Maramis, Joubert B.; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 4 (2024): JE. VOL 12 NO 4. 2024
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v12i4.58799

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh Dividend Payout Ratio, Debt to Equity Ratio,dan Firm Size terhadap Keputusan Share Repurchase pada Perusahaan Indeks Kompas100 yang Terdaftar di BEI. Jenispenelitian adalah penelitian kuantitatif. Metode pengambilan sampel menggunakan metode purposive sampling dengankriteria tertentu pada perusahaan Indeks Kompas100 periode tahun 2020-2022. Sebanyak 33 perusahaan yang digunakansebagai sampel penelitian. Metode analisis data yang digunakan adalah analisis regresi linier berganda serta uji t dan uji Fsebagai pengujian hipotesis yang diuji menggunakan aplikasi IBM SPSS versi 27. Hasil penelitian menunjukkan bahwa (1)Dividend Payout Ratio berpengaruh positif dan signifikan terhadap Keputusan Share Repurchase, (2) Debt to Equity Ratioberpengaruh negatif dan tidak signifikan terhadap Keputusan Share Repurchase, (3) Firm Size berpengaruh positif dansignifikan terhadap Keputusan Share Repurchase, (4) Dividend Payout Ratio, Debt to Equity Ratio, dan Firm Size secarasimultan berpengaruh terhadap Keputusan Share Repurchase pada Perusahaan Indeks Kompas100 yang Terdaftar di BEI. Kata Kunci: Share Repurchase, Dividend Payout Ratio, Debt to Equity Ratio, Firm Size
PENGARUH INDEPENDENT COMMISSIONER, MANAGERIAL OWNERSHIP, DAN CEO EDUCATION TERHADAP FINANCIAL DISTRESS PADA PERUSAHAAN MANUFAKTUR SUBSEKTOR OTOMOTIF DAN KOMPONEN Agule, Dea; Rumokoy, Lawren J.; Wenas, Rudy S.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 4 (2024): JE. VOL 12 NO 4. 2024
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v12i4.58847

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh independent commissioner, Managerial Ownership, dan CEO Education terhadap Financial Distress pada perusahaan manufaktur subsektor otomotif dan komponen. Jenis penelitian adalah penelitian kuantitatif digunakan untuk menguji hubungan antara variabel dengan menggunakan alat penguji spss. Sampel yang digunakan berjumlah 7 perusahaan sebanyak 30 sampel. Berdasarkan hasil penelitian menunjukkan bahwa Independent Commissioner memiliki hubungan negatif tidak signifikan terhadap financial distress sehingga menunjukkan bahwa tidak dapat dipastikan  bahwa independent commissioner mempengaruhi financial distress. Sementara Managerial Ownership dan CEO Education memiliki hubungan negatif signifikan terhadap financial distress. sehingga peningkatan managerial ownership dan CEO Education berhubungan dengan meningkatnya risiko kebangkrutan perusahaan. Kata Kunci: Independent Commissioner, Managerial Ownership, CEO Education, Financial Distress.
THE INFLUENCE OF DESTINATION IMAGE, SERVICE QUALITY, AND ELECTRONIC WORD OF MOUTH ON TOURIST SATISFACTION IN OLOMOUC CITY CENTER BASED ON INDONESIAN YOUTH Runtuwarow, Imanuella Starry; Lapian, S. L. H. V.; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 4 (2024): JE. VOL 12 NO 4. 2024
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v12i4.59062

Abstract

This study uses a quantitative with causal research approach. The data collected through questionnaire with convenience sampling technique that observed 103 respondents focussing on Indonesian youth who have visited Olomouc and analyzed using Multiple Linear Regression Analysis. The findings of this study demonstrate that destination image, service quality, and electronic word of mouth have a positive and significant impact on tourist satisfaction in Olomouc City Center among Indonesian youth, when considered simultaneously. However, when analyzed partially, only electronic word of mouth does not have a partial influence on tourist satisfaction.   Keywords: Destination Image, Service Quality, Electronic Word of Mouth, Tourist Satisfaction
Pengaruh Geopolitical Risk, Trading Volume Activity, dan Market Capitalization Terhadap Abnormal Return Perusahaan Teknologi Subsektor Pertahanan Tel Aviv Stock Exchange Gala, Mery Joy; Mangantar, Maryam; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 13 No. 01 (2025): JE. Vol. 13 No 1
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v13i01.60063

Abstract

Penelitian ini bertujuan untuk menganalisis Pengaruh Risiko Geopolitik, Aktivitas Volume Perdagangan, dan Kapitalisasi Pasar Terhadap Abnormal Return Perusahaan Teknologi Subsektor Pertahanan Tel Aviv Stock Exchange. Metode yang digunakan adalah pendekatan kuantitatif dengan model penelitian regresi data panel, data penelitian dianalisis dengan Stata versi 17. Populasi penelitian terdiri dari 7 perusahaan dalam Subsektor Pertahanan, dengan teknik sampling jenuh yang melibatkan seluruh populasi sebagai sampel. Hasil penelitian menunjukkan bahwa secara parsial Risiko Geopolitik dan Aktivitas Volume Perdagangan tidak berpengaruh secara signifikan terhadap Abnormal Return. Sebaliknya, Kapitalisasi Pasar memiliki pengaruh terhadap Abnormal Return. Secara simultan Risiko Geopolitik, Aktivitas Volume Perdagangan, dan Kapitalisasi Pasar berpengaruh signifikan terhadap Abnormal Return Perusahaan Teknologi Subsektor Pertahanan Tel Aviv Stock Exchange.  Kata Kunci: Risiko Geopolitik, Aktivitas Volume Perdagangan, Kapitalisasi Pasar, Abnormal Return
THE IMPACT OF GEOPOLITICAL RISK, NET WORKING CAPITAL, RETURN ON ASSET AND DEBT TO ASSET ON CASH HOLDING IN FOOD AND BEVERAGE COMPANIES LISTED ON INDONESIA STOCK EXCHANGE Sumarauw, Eirene Christalia Visela; Rumokoy, Lawren J.; Tumewu , Ferdinand J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 13 No. 01 (2025): JE. Vol. 13 No 1
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v13i01.60108

Abstract

This study uses a panel data regression analysis research model and a Quantitative approach. The primary source of data is secondary sources. In this study, researchers will systematically collect and analyze samples from all companies within the food and beverage sub sector listed on the IDX. Thus, the research sample consists of all 25 food and beverage companies. A total of 125 samples were gathered and examined for this study over the period of 2018–2022, using unbalance panel data. The study's findings show that, while Return on Asset has a statistically significant and positive relationship with cash holdings in food and beverage companies, Geopolitical Risk, Net Working Capital, and Debt to Asset have a negative relationship and do not significantly affect cash holdings in food and beverage companies listed on IDX, as shown by the F-test result, Prob > F = 0.0000 or less than 0.05.   Keywords: Geopolitical Risk, Net Working Capital, Return on Asset, Debt to Asset, and Cash Holding
ANALISIS PERBANDINGAN KINERJA KEUANGAN SEBELUM DAN SELAMA PANDEMI COVID-19 PADA PERBANKAN KATEGORI KBMI 2 DI BURSA EFEK Lakoro, Alfiansyah; Murni, Sri; Rumokoy, Lawren J.
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 13 No. 01 (2025): JE. Vol. 13 No 1
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/emba.v13i01.60654

Abstract

Perkembangan pandemi Covid-19 memiliki dampak signifikan pada berbagai sektor, termasuk sektor perbankan. Penelitian ini bertujuan untuk menganalisis perbandingan kinerja keuangan sebelum dan selama pandemi Covid-19 pada perbankan kategori KBMI 2 di Bursa Efek Indonesia. Teknik sampling yang digunakan adalah Penelitian ini menggunakan metode sampling jenuh dengan. Teknik analisis data yang digunakan yaitu Uji paired sample t-test digunakan untuk data yang berdistribusi normal, sedangkan uji Wilcoxon signed rank test digunakan untuk data yang tidak berdistribusi normal. Hasil penelitian menunjukkan bahwa tidak terdapat perbedaan signifikan pada rasio NPL, LDR, BOPO, dan NIM antara periode sebelum dan selama pandemi Covid-19. Namun, terdapat perbedaan signifikan pada rasio DER, CAR, dan ROA antara periode tersebut. Rasio DER dan ROA menunjukkan penurunan yang signifikan, sementara CAR mengalami peningkatan yang signifikan selama pandemi Covid19.   Kata Kunci: Perbandingan Kinerja Keuangan, Pandemi Covid-19, Perbankan Kategori KBMI 2, NPL, LDR, BOPO, NIM, DER, CAR, RO
Market Reaction to the Russian Invasion of Ukraine in the Oil and Gas Industry on the Indonesian Stock Exchange Mokodaser, Rexaldo C.; Mangantar, Maryam; Rumokoy, Lawren J.
Formosa Journal of Applied Sciences Vol. 3 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i8.10276

Abstract

The economy in Indonesia experiences growth every year. The capital market is the most important part for economic progress in Indonesia. The aim of this research is to determine the information content of market reactions to the Russian invasion of Ukraine in Indonesia, as well as differences in abnormal returns and trading volume activity before and after the Russian invasion. This type of research is quantitative research using secondary data. The sample used was 9 companies in the Oil and Gas industry using the purposive sampling method. Then test the differences using the paired sample t-test. The results of this study show that there are no significant differences in abnormal returns and there are differences in trading volume activity before and after the Russian invasion of Ukraine in Indonesia.