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Youth's Intention to Use Mobile Payments Based on TAM Theory Praswati, Aflit Nuryulia; Saputro, Diky Adi; Sina, Helmia Khalifah; Abbas, Novel Idris
Journal of Business Innovation and Research Vol 2, No 1 (2023): Journal of Business Innovation and Research
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i1.10113

Abstract

Consumer shopping behavior that previously used the brick and mortar method is now shifting to focus on online purchases. Online shopping is made even easier with the mobile payment transaction method. This study aims to explore the behavior of young consumers in using mobile payments when shopping through the view of the Technology Acceptance Model (TAM) theory. Young consumers tend to be curious about new technologies that can make shopping easier for them. This study uses a quantitative method that confirms the relationship between variables that influence the desire of young consumers to use mobile payments. The respondents of this study are young consumers who use mobile payments when shopping. Data collection used questionnaires which were distributed online and analyzed using the PLS SEM method. The results of the study state that the variables service quality, perceived usefulness, perceived ease of use, attitude of use influence behavioral intention to use mobile payments. The characteristics of young consumers have many unique features that will make them even more interesting when further investigated, for example the other side of the ease of use of mobile payments for impulse buying.
Peningkatan Pemahaman Bisnis bagi Anggota Karang Taruna di Desa Geneng Polokarto Padmantyo, Sri; Kusdiyanto, Kusdiyanto; Saputro, Diky Adi
Prosiding University Research Colloquium Proceeding of The 13th University Research Colloquium 2021: Kebencanaan dan Pengabdian Masyarakat
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan teknologi di era Revolusi Industri 4.0 memberi dampakpositif maupun negatif di masyarakat. Banyak pekerja yangkehilangan pekerjaannya, sementara pada saat yang sama merekabelum dapat memaksimalkan kegunaan handphone yang merekamiliki. Tujuan pengabdian masyarakat ini adalah untuk memotivasimasyarakat agar memiliki bisnis online. Kegiatan ini dilakukan padatanggal 19 Desember 2020 di Desa Geneng Polokarto Sukoharjodihadiri oleh beberapa anggota karang taruna. Hasil pengabdianmasyarakat ini adalah tumbuhnya kesadaran pemuda untuk memulaibisnis online dengan memanfaatkan handphone yang mereka miliki.
Youth's Intention to Use Mobile Payments Based on TAM Theory Praswati, Aflit Nuryulia; Saputro, Diky Adi; Sina, Helmia Khalifah; Abbas, Novel Idris
Journal of Business Innovation and Research Vol. 2 No. 1 (2023): Journal of Business Innovation and Research
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i1.10113

Abstract

Consumer shopping behavior that previously used the brick and mortar method is now shifting to focus on online purchases. Online shopping is made even easier with the mobile payment transaction method. This study aims to explore the behavior of young consumers in using mobile payments when shopping through the view of the Technology Acceptance Model (TAM) theory. Young consumers tend to be curious about new technologies that can make shopping easier for them. This study uses a quantitative method that confirms the relationship between variables that influence the desire of young consumers to use mobile payments. The respondents of this study are young consumers who use mobile payments when shopping. Data collection used questionnaires which were distributed online and analyzed using the PLS SEM method. The results of the study state that the variables service quality, perceived usefulness, perceived ease of use, attitude of use influence behavioral intention to use mobile payments. The characteristics of young consumers have many unique features that will make them even more interesting when further investigated, for example the other side of the ease of use of mobile payments for impulse buying.