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Pemanfaatan Teknologi Dalam Pemasaran Produk Tenant Inkubator Bisnis Teknologi LPPM Universitas Muhammadiyah Jambi Ediansa, Oka; Zulfikri Akbar; Saleh Yaakub; Agesha Marsyaf; Iwan Eka Putra
Jurnal Pengabdian UntukMu NegeRI Vol. 8 No. 2 (2024): Pengabdian Untuk Mu negeRI
Publisher : LPPM UMRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jpumri.v8i2.7430

Abstract

Di era digital dan teknologi informasi yang terus berkembang pesat, melalui teknologi informasi pelaku usaha UMKM harus bisa mengimbangi perubahan zaman yang mana informasi dengan cepat dan mudah di akses, teknologi telah mengubah aturan dasar pemasaran di dunia yang tradisional menjadi digital marketing, ini menjadi peluang bagi pelaku UMKM untuk memasarkan produknya dengan memanfaatkan digital. Tujuan Pengabdian ini adalah untuk membantu pelaku UMKM yang merupakan Tenant Inkubator Bisnis Teknologi (IBT) LPPM UM Jambi. Metode yangdigunakan adalah (1) memberikan pelatihan pemanfaatan teknologi canva dalam membuat desain logo dan kemasan, (2) memberkian pelatihan memanfaatkan teknologi dalam memasarkan produk ke media social, (3) pendampingan kepada mitra untuk memperoleh hasil yang di peroleh dari kegiatan pengabdian (1) mengetahui pemanfaatan teknologi dalam membantuk mendesain logo dan kemasan produk, (2) mengetahui pemanfaatan teknologi dalam memasarkan produk di media social dengan baik.
Analisis Penjualan Frozen Food Yang Paling Banyak Diminati Menggunakan Metode K-Means Dwi Nopriyani; Hetty Rohayani; Zulfikri Akbar
Bulletin of Computer Science Research Vol. 5 No. 1 (2024): December 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/bulletincsr.v5i1.445

Abstract

Today's interest in frozen foods is very high, as frozen foods are easy to process and they can last long to store. So many households are buying frozen food for daily necessities. The purpose of this study is to know how much the purchase rate of products consumers often buy so that goods stock providers can focus more on the products that are most in demand, by using the K-Means method and by using the RapidMiner app. Where the results of the study can provide information to the business owner Frozen Food what production should be increased so that the business owner can increase the sales of Frozen Food.
Pengembangan Aplikasi Pencarian Dokumen Akreditasi Berbasis Web pada Universitas Muhammadiyah Jambi Muhammad Ikhsan; Oka Ediansa; Helmina Helmina; Zulfikri Akbar; M. Jumain
FORTECH (Journal of Information Technology) Vol 10 No 1 (2026): Fortech (Journal Of Information Technology)
Publisher : LP2M Universitas Nurdin Hamzah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53564/3ggz8e98

Abstract

Accreditation document management in higher education requires organized storage, consistent classification, and fast retrieval of supporting evidence. In practice, accreditation documents are often distributed across study programs, faculties, quality assurance units, and various storage folders, making retrieval time-consuming and increasing the risk of incomplete evidence during accreditation preparation. This study aims to develop a web-based accreditation document search application at Universitas Muhammadiyah Jambi using the Prototype method. The development stages include requirements gathering, quick design, prototype construction, user evaluation, refinement, implementation, and functional testing. The system was built using PHP, MySQL, HTML, CSS, Bootstrap, and JavaScript. The main features include user login, document dashboard, document upload, keyword-based search, filtering by faculty, study program, accreditation criteria, document type, and year, document management, preview, download, and recap by criteria. Functional testing using ten black-box scenarios showed that core features operated according to the expected results. The system contributes by providing a centralized accreditation document repository that supports faster document retrieval, more orderly evidence classification, and internal quality assurance activities. Further studies should measure retrieval time, user satisfaction, and system usability quantitatively.