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All Journal Jurnal Ilmu Perbankan dan Keuangan Syariah International Journal of Health, Economics, and Social Sciences (IJHESS) Jurnal Kolaboratif Sains
Rahmat Yanuary
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Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Peranan Pembelajaran Organisasi dalam Meningkatkan Kinerja Organisasi (Studi Kasus Perusahaan Properti PT. Madea Mitra Mandiri di Kota Palu): The Role of Organizational Learning to Improve the Organizational Performance (A Case Study on Property Company PT. Madea Mitra Mandiri Palu) Rahmat Yanuary; Kadek Bramdhika Ada; Suharno H. Syukur; Andhika
Jurnal Kolaboratif Sains Vol. 7 No. 6: Juni 2024
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jks.v7i6.5357

Abstract

Penelitian ini bertujuan untuk mengidentifikasi dan menginterpretasikan strategi pembelajaran organisasi melalui kapabilitas organisasi dan keunggulan kompetitif dalam rangka meningkatkan kinerja organisasi pada perusahaan properti, PT. MadeaMitraMandiri, Palu. Desain penelitian ini adalah penelitian kualitatif yang mana penelitian ini dilakukan di PT. MadeaMitraMandiri dan mempekerjakan empat orang informan. Temuan penelitian ini menunjukkan bahwa atribut pembelajaran organisasi dibangun melalui keterbukaan, kepercayaan, dan pemecahan masalah. Atribut kemampuan organisasi dibentuk melalui negosiasi, pemahaman hukum dan pelemahan izin. Atribut Keunggulan Kompetitif dibangun dari desain dan fasilitas, sedangkan atribut kinerja organisasi dibentuk oleh harga, kredit, dan bonus atau penghargaan.
Development of Digital-Based Marketing Methods (Meta Ads) to Increase MSME Sales Andhyka; Fathul Huda; Rahmat Yanuary; Jenita Frisilia; Kadek Bramdhika Ada
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 6 No. 4: October 2024
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v6i4.1558

Abstract

The growth of MSMEs in developing areas, especially Palu City, continues to increase and some have failed so that they have to close their businesses. This failure can be caused by several factors, including limited budget for marketing, making it difficult to compete with large companies in terms of promotion and advertising. The difficulty in gaining sufficient visibility in a crowded and competitive market is often a factor in MSMEs sinking among larger and better-known competitors, making it difficult to reach and attract the attention of the right target market. Another factor is due to the lack of knowledge of MSME actors about modern marketing skills, such as the use of social media platforms and other digital marketing tools. This study aims to explore the effect of using meta ads on increasing sales of Micro, Small, and Medium Enterprises (MSMEs) in Palu City, so that they can have the right target market. This study will use a mixed method approach by combining quantitative and qualitative design methods with a sample size of 30 samples divided into two groups using ads marketing and conventional marketing. Bivariate data analysis using paired t-test showed that marketing through Meta Ads has a significant positive effect on the income of MSME actors compared to conventional marketing. Most respondents have proven that advertising is needed to attract consumers and that the use of social media, especially Meta Ads.
The Impact Work Discipline, Financial Compensation, Organizational Commitment on Employee Performance at Ganesha Utama Kadek, Bramdhika Ada; Rahmat Yanuary; Vitalia Fina Carla Rettobjaan; I Ketut Johny Pramanda Putra
Jurnal Ilmu Perbankan dan Keuangan Syariah Vol. 6 No. 2 (2024)
Publisher : Program Studi Perbankan Syariah Fakultas Ekonomi dan Bisnis Islam UIN Datokarama Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24239/jipsya.v6i2.281.127-145

Abstract

In today's global competition, the world of work requires individuals who are forward-thinking, intelligent, innovative, and able to work with high performance to face the times. This study aims to analyze the factors that influence employee performance at Ganesha Utama Savings and Loan Cooperative (KSP) in Denpasar, focusing on work discipline, financial recovery, and organizational commitment. This research data is primary data obtained through questionnaires, with a total of 33 respondents. The data analysis techniques used include quantitative analysis, classical assumption test, multiple linear regression analysis, F test, and T test. The results of the F test show that work discipline, financial recovery, and organizational commitment simultaneously have a positive and significant effect on the performance of KSP Ganesha Utama employees. The T test results show that the work discipline variable has a positive but insignificant effect on employee performance, while the financial recovery variable has a positive and significant effect. Organizational commitment variables also have a positive but insignificant effect on employee performance. The implications of this study indicate the importance of improving financial aspects in supporting employee performance, although work discipline and organizational commitment remain relevant in efforts to improve performance. These results provide a basis for KSP Ganesha Utama to prioritize strategies to improve financial well-being as well as employee performance.
Co-Authors Andhyka Fathul Huda I Ketut Johny Pramanda Putra Jenita Frisilia Kadek Bramdhika Ada Kadek, Bramdhika Ada Suharno H. Syukur Vitalia Fina Carla Rettobjaan