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Analysis of Chicken Cultivation Improvement Strategy in Increasing Family Income: Case Study of Multi Business Livestock Sitorus, Riska Wulandari; Nuruljannah, Nuruljannah; Syahbudi, Muhammad
Journal La Lifesci Vol. 5 No. 5 (2024): Journal La Lifesci
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallalifesci.v5i5.1543

Abstract

This study examines the application of SWOT analysis to the MARS free-range chicken business, focusing on strategies to improve competitiveness and sustainability in the poultry industry. By identifying internal strengths, such as the high quality of free-range chickens and a strong consumer reputation, alongside weaknesses like high operational costs and inefficient production, this study formulates actionable strategies for business growth. External factors such as increased market demand for organic chicken and potential government support offer significant opportunities, while price competition and strict regulations pose notable threats. The study applies an SO (Strengths-Opportunities) strategy, recommending the business leverage its strengths to exploit emerging market opportunities, such as expanding online sales and partnerships with halal shops. Additionally, addressing weaknesses by adopting modern cultivation technology and engaging in government-supported programs is suggested to boost production efficiency and market reach. This research fills gaps in existing literature by providing a practical framework for small-scale poultry businesses to adapt and grow in a highly competitive market, especially in regions with rising demand for organic and halal products. The findings offer valuable insights for similar agricultural businesses seeking to optimize their operations and expand their consumer base.
The Impact of Ethical Practices on Financial Performance in Contemporary Economic Management Sitorus, Riska Wulandari; Siregar, Khairi Permana; Sari, Ratih Irma
Journal Development Manecos Vol. 2 No. 3 (2024): Journal Development Manecos
Publisher : Scieclouds Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71435/604106

Abstract

This study examines the impact of ethical business practices on financial performance in contemporary economic management, focusing on the role of Environmental, Social, and Governance (ESG) policies and corporate governance structures. Using a quantitative methodology, the research analyzed financial data from firms across multiple industries, employing correlation and regression analyses to determine the relationship between ethical practices and key financial indicators, including Return on Assets (ROA), Return on Equity (ROE), Earnings Per Share (EPS), and Net Profit Margin. The results indicate a statistically significant positive correlation between ESG scores and financial performance metrics (ROA: 0.412, ROE: 0.390, EPS: 0.457, Net Profit Margin: 0.431, p < 0.01), demonstrating that ethical business conduct enhances profitability. Governance structures also played a crucial role, with the governance index showing the strongest correlation with EPS (0.495, p < 0.01), highlighting the financial advantages of corporate transparency and accountability. This study contributes to the literature by addressing methodological gaps in previous research, which often lacked empirical validation of ethical-financial linkages. The findings suggest that ethical business practices are not only a compliance requirement but also a strategic driver of financial success and investor confidence. These insights have important implications for corporate leaders, policymakers, and investors, emphasizing the necessity of integrating ethical governance and ESG principles into corporate strategy. Future research should explore long-term effects and sectoral variations to deepen the understanding of ethical business impacts.
The Role of Play Based Learning in Early Childhood Development Sitorus, Riska Wulandari; Siregar, Khairi Permana; Sari, Ratih Irma
Educia Journal Vol. 3 No. 1 (2025): Educia Journal
Publisher : Educia Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71435/610424

Abstract

This study investigates how play-based learning activities improve the cognitive and social along with emotional and physical development of early childhood students. The research design uses both interviews with teachers and parents as well as direct observation to explore how play-based learning activities help develop every aspect of development. The research indicates that through play children become better at learning new information while also developing creativity skills and critical thinking abilities as well as social and emotional competencies through empathy and emotional control and they are able to learn physically through better motor skills. The research study delivers practical solutions for implementing play in scheduled curriculum alongside key implementation strategies for resolving related problems. The existing research gap enables this study to provide complete knowledge about effective methods to implement play-based learning within early childhood education for children's comprehensive development. Finding in this investigation demonstrate the necessity to combine developmental progress with academic achievements while following present learning system measurements of achievement.