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All Journal YUME : Journal of Management Economic: Journal Economic and Business
Damayanti, Elfi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Social Sciences

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The Influence of Interest Rates and Exchange Rates on Inflation in Indonesia Yasa, Putri Suci; Damayanti, Elfi; Farrel, Muhammad Daffa; Rizaldi, Muhammad; Sigalingging, Kasah
Economic: Journal Economic and Business Vol. 3 No. 3 (2024): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v3i3.611

Abstract

One of the problems in the economy in every country is the problem of inflation. Inflation is the process of increasing general goods which are basic goods needed by the community continuously. This study aims to see the factors that influence the inflation rate in Indonesia. The data used are secondary data obtained through the Provincial Central Statistics Agency. The data taken are inflation (Y), interest rates (X1), and exchange rates (X2) during the period 2015-2024. The research method used in this study is the time series method. The results of the analysis show that interest rates (X1) and exchange rates (X2) have a negative and significant effect on the inflation rate in Indonesia.
Pengaruh Display Produk Dan Inovasi Produk Terhadap Keputusan Pembelian Di Al Madinah Bakery And Cake Shop Pancing Medan Damayanti, Elfi; Harahap, Lokot Muda
YUME : Journal of Management Vol 8, No 2 (2025)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v8i2.9543

Abstract

Penelitian ini bertujuan untuk mengetahui dan menjelaskan Display Produk dan Inovasi Produk Terhadap Keputusan Pembelian roti secara parsial dan simultan di Al Madinah Bakery and Cake Shop Pancing Medan. Penelitian ini dilaksanakan di Al Madinah Bakery and Cake Shop Pancing Medan pada tahun 2025 dengan populasi sebanyak 4.988 orang dan sampel dalam penelitian ini menggunakan teknik Strafied Random Sampling yaitu sebanyak 257 orang.  Hasil penelitian menunjukkan bahwa variabel Display Produk (X1) dan Inovasi Produk (X2) secara simultan berpengaruh signifikan terhadap Keputusan Pembelian (Y). Hal ini terlihat dari nilai Fhitung 351,688 > Ftabel3,03. Uji parsial menunjukkan bahwa Display Produk dan Inovasi Produk berpengaruh positif dan signifikan terhadap Keputusan Pembelian. Dimana besar pengaruh antara variabel Display Produk dan Inovasi Produk terhadap Keputusan Pembelian yang ditunjukkan dengan nilai R Square73,5%. Sedangkan sisanya 26,5% dipengaruhi oleh variabel-variabel lain di luar penelitian ini. Kata Kunci : Display Produk, Inovasi Produk, dan Keputusan Pembelian
Co-Authors Farrel, Muhammad Daffa Lokot Muda Harahap, Lokot Muda Rizaldi, Muhammad Sigalingging, Kasah Yasa, Putri Suci