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Analysis of Income from Mujair Fish (Oreochromis Massambicus) Cultivation in Tarpon Ponds (Biofloc) (A Case Study of Biofloc Business in Matungkas Village, Minut Regency) Kaunang, Stella T.; Kumentas, Veronicha; Polan, Threis S.; Ompi, Medy
Devotion : Journal of Research and Community Service Vol. 4 No. 12 (2023): Devotion: Journal of Research and Community Service
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/devotion.v4i12.625

Abstract

This research investigates the economic viability of tilapia fish farming utilizing the pond liner method (biofloc) in Matungkas Village, Dimembe Subdistrict, North Minahasa Regency, Indonesia. With the agricultural, animal husbandry, and fisheries sectors playing pivotal roles in supporting Indonesia's economy, the study focuses on the freshwater fisheries potential, particularly tilapia, in North Minahasa. The research delves into the innovative use of biofloc technology, analyzing its benefits such as minimal water and land requirements, efficient feed utilization, and waste conversion into fish feed. Mr. Ronny Lensun's tilapia fish farming business, employing the pond liner method, is examined. Despite the region's rich natural resources, the income calculation method used by the owner is identified as simplistic. The study employs quantitative methods to perform a comprehensive income analysis, considering revenue, production costs, and financial metrics. Results demonstrate the profitability of Mr. Ronny Lensun's business, with a break-even point at a selling price of IDR 1,167,807.9 and a production volume of 33.36 kg. The Revenue Cost Ratio (R/C) is calculated at 1.85, indicating the business's sustainability and profitability. The literature review encompasses the biofloc technology and business analysis, emphasizing its advantages in water quality maintenance, organic matter decomposition, and feed efficiency. The study contributes to understanding the economic feasibility of tilapia fish farming with the biofloc method, suggesting potential for wider adoption and development in the region.
KARAKTERISTIK PENGUSAHA PERIKANAN IKAN JULUNG ASAP DI DESA SULUBOMBONG, SULAWESI TENGAH-INDONESIA Sambagu, Cecilia; Manuhutu, Elia A.; Kaunang, Stella T.
Fruitset Sains : Jurnal Pertanian Agroteknologi Vol. 11 No. 6 (2024): February
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/fruitset.v11i6.4874

Abstract

The village of Sulubombong, Central Sulawesi, is renowned for its smoked Julung fish production. Entrepreneurship is a prevalent occupation in this area. The characteristics and spirit of entrepreneurship are essential for achieving desired goals, namely profitability and sustainable business operations. This research aims to determine the characteristics of Julung fish entrepreneurs in Sulubombong Village, with a total of 5 respondents. The study employs 6 variables: self-confidence, task, and results orientation, risk-taking, leadership, originality, and future orientation. The findings reveal that entrepreneurs in Sulubombong Village possess all six characteristics studied, namely leadership, future orientation, originality, risk-taking, self-confidence, and task and results orientation.
Market Opportunities and Marketing Strategies in Layer Chicken Farming Business (Case Study: Egg Business in Bengkol Subdistrict, Manado City, North Sulawesi) Kaunang, Stella T.; Dewi, Elisabeth H.; Polan, Thresia S.; Uguy, Wempie
Formosa Journal of Science and Technology Vol. 3 No. 2 (2024): February 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjst.v3i2.8026

Abstract

Livestock farming is one of the crucial aspects of agricultural development. The role of the livestock subsector in agricultural development is significant, with one of the important products being the production of eggs and broiler chickens. Egg consumption in Indonesia has been increasing over the years, leading to an increase in egg production. This research aims to formulate development strategies using a descriptive analysis method. Data collection is done through questionnaires, interviews, and a review of literature related to the research. Data analysis utilizes the SWOT analysis method (Strengths, Weaknesses, Opportunities, Threats) to identify internal factors (strengths and weaknesses) and external environmental factors (opportunities and threats). The results of this analysis are then depicted in the SWOT quadrant and interpreted in the SWOT matrix. The research findings indicate an identification value of 3.3 for internal factors and 3.23 for external factors, suggesting that the development strategy for Ellen Farm's laying hen in Bengkol Village, Mapanget District, falls into quadrant I. This implies an intensive market strategy, including market penetration, market development, and product development.
Development Strategy of Betta Fish (Betta sp.) Business in Manado City, North Sulawesi-Indonesia Wibisono, Maximilianus B.; Paendong, Stella M.P; Lengkong, Meilany R.; Kaunang, Stella T.
Formosa Journal of Sustainable Research Vol. 3 No. 7 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v3i7.8933

Abstract

This study focuses on the development of the Betta fish market in Manado City, North Sulawesi-Indonesia with the problem being the underdeveloped marketing strategy for Betta fish. Business of Betta fish in Manado City require a specific strategy to survive in the competitive business environment, especially for businesses that are seasonal and hobby oriented. This study aims to identify internal and external factors that are strengths, weaknesses, opportunities, and threats, and formulate strategies to be applied in the development of Betta fish business (Betta sp.) in Manado City. This type of research is qualitative. Data collection techniques use questionnaires and documentation. Data analysis methods use the SWOT matrix (Strengths, Weaknesses, Opportunities, Threats). In this study, the population is the Betta fish business actors totaling 10 respondents. The results show that the strategy that can be applied in the development of Betta fish business is to support an aggressive growth. This aggressive strategy focuses more on the S-O strategy (Strength-Opportunities), which is a strategy that will utilize all strengths and opportunities to continuously improve until it reaches an optimal point. Actions that need to be taken include increasing the quantity and quality of production to meet market demand, attracting consumer interest by adding more colors of Betta fish, utilizing technological and information developments in the marketing process, and collaborating with hobbyists and Betta fish enthusiasts to facilitate the marketing process