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p-Index From 2020 - 2025
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All Journal Management Studies and Entrepreneurship Journal (MSEJ)
Barus, Camelia Br
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Decision Sciences, Operations Research & Management

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Pengaruh Kualitas Pelayanaan Terhadap Kepuasaan Nasabah Di Bank BJB Cabang Buah Batu Barus, Camelia Br; Muthmainnah, Muthmainnah
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.4183

Abstract

The research aims to determine the effect of customer satisfaction. The research method uses quantitative methods and the resulting sample is 212 respondents. By using a simple regression analysis test using the SPSS 2022 tool. The results for this study, on service quality customer satisfaction with a coefficient of determination of 81.2%.
Co-Authors Muthmainnah Muthmainnah