Claim Missing Document
Check
Articles

Found 2 Documents
Search

Pemanfaatan Website UMKM Unggulan Desa Karangbendo Kabupaten Banyuwangi sebagai Sarana Penunjang Kegiatan Promosi Ratri, Indira Nuansa; Ratri, Arum Andary; Prasetyo, Junaedi Adi; Fahrurrozi, Rahmad; Rentianto, Tresnarai Juniarizky
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 8 No 3 (2024): Volume 8 Nomor 3 Tahun 2024
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v8i3.23291

Abstract

Karangbendo Village is one of the villages in Banyuwangi whose income is based on Village Land, Self-Help Results, and Community Participation. The problems experienced by partners based on the results of the situation analysis that has been carried out include: Marketing of the Leading UMKM association is still traditional, minimal knowledge about strategies to increase brand awareness, and the absence of a profile of the Leading UMKM association for marketing activities. Based on several problems experienced, the service team proposed several solutions for partners, namely: creating a website for the Leading UMKM of Karangbendo Village and providing training for website content fillers collectively at five Leading UMKM of Karangbendo Village. To implement this solution, the service team carried out several methods, including: Implementation method for creating a website for the Leading UMKM association of Karangbendo Village, implementation method for making a video for the Leading UMKM association of Karangbendo Village, monitoring and evaluating activities, and partner participation in the implementation process. This series of activities resulted in an integrated website that can be accessed by all interested parties containing information about the leading UMKM of Karangbendo Village, be it products, locations or contacts that can be contacted which can later increase brand awareness for each leading UMKM.
Community-Based Digital Tourism Implementation for Revitalizing Lungun Indah Ecotourism in Banyuwangi: Penerapan Pariwisata Digital Berbasis Komunitas untuk Revitalisasi Ekowisata Lungun Indah di Banyuwangi Lukman Hakim; Ratri, Arum Andary; Ratri, Indira Nuansa; Rentianto, Tresnarai Juniarizky; Tsuroyya Fillah , Syifa'
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 9 No 5 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA) 
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v9i5.6407

Abstract

This community service program revitalizes the Lungun Indah riverside attraction in Banyuwangi through a digital-tourism, community-based approach. The intervention integrates (i) physical enhancement—area cleaning, repainting, layout reorganization, and ornamental planting; (ii) safety enablement—provision of life jackets and an inflatable boat to support family-friendly river activities; and (iii) digital capacity building—creation of an official Instagram account, development of a tourism website with a virtual tour, and hands-on training for video promotion and website management involving Digital Business students. Methods followed sequential phases: problem analysis with local stakeholders (Bumdes and village officials), collaborative site improvement, digital content and platform development, training, and evaluation via a short Likert survey administered to Bumdes managers and village officers. Results indicate visible upgrades in cleanliness and aesthetics, improved visitor safety readiness, and stronger online visibility alongside emerging skills for independent content production and website upkeep. Survey feedback shows high acceptance and perceived relevance of the interventions, supporting the feasibility of sustained, locally managed promotion and operations. The program demonstrates that coupling basic physical readiness with targeted digital marketing and community capacity can effectively enhance destination appeal, strengthen governance at village level, and provide a scalable model for rural tourism revitalization.