Article Per Year (5 Year)
p-Index From 2020 - 2025
0.961
P-Index
This Author published in this journals
All Journal Journal of Management, Economic, and Accounting Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Multidisiplin Innovative Business Management Journal
Arisman, H Ari
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

Published : 6 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 6 Documents
Search

 1 
The Influence Of Promotion And Quality Of Service On Purchasing Interest At Ibu's Prayer Gallery Fashion (Survey of Consumers at the Doa Ibu Ciawi Tasikmalaya Gallery Store) Nurunnisa, Resa; Arisman, H Ari; Oktaviani, Nita Fauziah
Jurnal Ekonomi, Manajemen, Akuntansi Vol. 1 No. 2 (2024): Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jema.v1i2.538

Abstract

This research aims to determine the simultaneous and partial influence of promotion and service quality on purchase interest at the Doa Ibu Ciawi Tasikmalaya Gallery Store. The method used in this research is descriptive and quantitative methods. The population studied was 100 respondents. The data collected is in the form of primary data and secondary data. Data analysis in this research uses multiple regression analysis using SPSS 24 software. The research results show that promotion and service quality simultaneously have a significant effect on purchasing interest at the Doa Ibu Ciawi Tasikmalaya Gallery Store. Service quality partially has a significant effect on purchasing interest at the Doa Ibu Ciawi Tasikmalaya Gallery Store.
Influence Of Perceptions Of Price And Service Quality On Consumer Satisfaction (Survei Of Encep Cibeureum Tasikmalaya Building Store Consumers) Apriani, Almi Dewi; Arisman, H Ari; Oktaviani, Nita Fauziah
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.64

Abstract

This research aims to determine the influence of price perceptions and service quality on consumer satisfaction (Survei on Consumers of the Encep Cibeureum Tasikmalaya Building Store). The method used in this research is causality through a survey approach, with the sample selected in this research being Consumers of the Encep Cibeureum Tasikmalaya Building Store, namely 100 respondents. The analytical tool used in this research is multiple regression using SPSS version 25. The results of the research show that Price Perception and Service Quality have a significant influence on Consumer Satisfaction at Encep Cibeureum Tasikmalaya Building Store Consumers. Partially, price perception has a significant influence on consumer satisfaction. Service Quality has a significant influence on Consumer Satisfaction at the Encep Cibeureum Tasikmalaya Building Store.
The Influence Of Brand Awareness And Brand Image On Emina Product Purchase Decisions(Survey on Students in Tasikmalaya City): Yopilia Putri Pandan Wangi; H. Ari Arisman; Gian Riksa Wibawa Wangi, Yopilia Putri Pandan; Arisman, H Ari; Wibawa, Gian Riksa
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.65

Abstract

This research aims to determine the influence of Brand Awareness and Brand Image on Emina Product Purchasing Decisions. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Brand Awareness and Brand Image simultaneously have a positive and significant effect on Purchasing Decisions. Brand Awareness partially has a significant effect on Purchasing Decisions. Brand Image partially has a significant effect on Purchasing Decisions.
The Influence Of Online Customer Reviews And Brand Trust On Purchasing Decisions For Egtn Somnium Products On The Shopee Marketplace Application (Survey Of Egtn Somnium Hoodie Consumers In Tasikmalaya) : Indriyani, Silfia; Arisman, H Ari; Arif, Arif
Jurnal Multidisiplin Vol. 1 No. 2 (2024): Desember
Publisher : CV. Utami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jm.v1i2.108

Abstract

This research aims to determine and analyze the influence of online customer reviews and brand trust on purchasing decisions for Egtn Somnium hoodie products on the Shopee marketplace. The method used in this research is causality through a survey approach, with a research sample of 100 Egtn Somnium hoodie consumers in Tasikmalaya. The data used uses primary data. The analytical tool used is multiple linear regression using SPSS 25 software. The research results show that online customer reviews and brand trust simultaneously have a significant influence on purchasing decisions for egtn somnium hoodie products on the shopee marketplace. Online Customer Review partially has a significant influence on purchasing decisions for Egtn Somnium Hoodie products at the Shopee Marketplace in Tasikmalaya. Brand Trust partially has a significant influence on purchasing decisions for Egtn Somnium Hoodie products at the Shopee Marketplace in Tasikmalaya.
The Influence Of Brand Ambassador And Brand Image On The Decision To Purchase Body Lotion Scarlett Whitening (Survey of Scarlett Whitening Consumers in Tasikmalaya City) Nurapipah, Anitia; Arisman, H Ari; Arif
Journal of Management, Economic, and Accounting Vol. 3 No. 2 (2024): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v3i2.380

Abstract

This research aims to understand and analyze the influence of brand ambassadors and brand image on purchasing decisions for Scarlett Whitening Body Lotion among Scarlett Whitening consumers in Tasikmalaya City. The method used in this research is causality through a survey approach, with a research sample of 100 Scarlett Whitening Body Lotion Consumers in Tasikmalaya City. The data used uses primary data. The analytical tool used in this research is multiple regression using SPSS 26. The results show that Brand Ambassador has a very good classification, Brand Image has a good classification, and Purchase Decisions have a good classification for Scarlett Whitening Consumers in Tasikmalaya City. Together or simultaneously Brand Amassador and Brand Image have a significant influence on Purchasing Decisions. Partially Brand Ambassadors have a significant influence on Purchasing Decisions. And partially, brand image has a significant influence on purchasing decisions for Scarlett Whitening Body Lotion among Scarlett Whitening consumers in Tasikmalaya City.  
The Effect Of Product Attributes And Location On Consumer Purchasing Decisions (Survey of JSP Kids and Baby Product Consumers at Asia Plaza Tasikmalaya) Hartoyo, Triaji; Arisman, H Ari; Lestari, Suci Putri
Journal of Management, Economic, and Accounting Vol. 3 No. 2 (2024): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v3i2.433

Abstract

This research aims to determine and analyze the influence of product attributes and location, both simultaneously and partially, on consumer purchasing decisions for JSP Kids and Baby Fashion products at Asia Plaza Tasikmalaya. The method used in this research is a survey. With a research sample of 97 consumers as respondents. The data used is primary and secondary data. The analytical tool used in this research is multiple linear regression using the SPSS version 25 support application. The test results show that simultaneously the variables used in the research, namely product attributes and location, have a significant effect on consumer purchasing decisions for JSP Kids and Baby Fashion products at Asia Plaza Tasikmalaya. Likewise, partially there is a significant influence of product attributes on purchasing decisions, and partially there is a significant influence between location on consumer purchasing decisions for JSP Kids and Baby Fashion products at Asia Plaza Tasikmalaya.  
Co-Authors Apriani, Almi Dewi arif Arif Arif Hartoyo, Triaji Indriyani, Silfia Lestari, Suci Putri Nurapipah, Anitia Nurunnisa, Resa Oktaviani, Nita Fauziah Wangi, Yopilia Putri Pandan Wibawa, Gian Riksa