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STRENGTHENING THE RURAL ECONOMY THRU MSME EMPOWERMENT AND FINANCIAL LITERACY FOR CHILDREN IN PALUH SIBAJI VILLAGE, PANTAI LABU DISTRICT Muhammad Rishan Sahlaya; Faridah; Vicky Aria; Fitrah Khairuna Ulfa Lubis; Lili Raflika
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 5 No. 4 (2025): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/m06ymq95

Abstract

This research aims to analyze the strengthening of the village economy thru the empowerment of Micro, Small, and Medium Enterprises (MSMEs) and the improvement of children's financial literacy in Paluh Sibaji Village, Pantai Labu District. MSMEs play an important role in increasing the economic independence of rural communities, while financial literacy for children is seen as strategic for building a generation that is aware of financial management from an early age. The research method uses a descriptive qualitative approach with data collection techniques including observation, interviews, and documentation. The research results show that empowering MSMEs in Paluh Sibaji Village has contributed to increasing family income and expanding employment opportunities. On the other hand, children's financial literacy programs have a positive impact on children's mindset regarding the importance of saving, small entrepreneurship, and managing their pocket money wisely. Collaboration between MSMEs and children's financial literacy education has proven to be an effective strategy in creating sustainable economic resilience in villages. This research confirms that strengthening the rural economy lies not only in the productive aspects of the community, but also in the formation of the financial character of the younger generation.
RPC BINJAI 105.4 FM RADIO BROADCASTING MANAGEMENT STRATEGY IN FACING THE DIGITAL ERA Winda Kustiawan; Muhammad Rishan Sahlaya; Muhammad Dimas Nugroho; Muhammad Aziz Syahridani; Annisa Fatika; Reti Miranda Deansyah; Wahyuni Pulungan
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 6 No. 2 (2026): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/m7x83t93

Abstract

The development of digital technology requires radio media to make strategic adaptations to maintain its existence amidst changes in public media consumption patterns. This study aims to analyze the broadcast management strategy of Radio RPC Binjai 105.4 FM in facing the digital era using a descriptive qualitative approach. Research data were obtained through in-depth interviews, observations, and documentation of broadcast activities and radio digital media management. The results show that Radio RPC Binjai 105.4 FM implements adaptive strategies through the use of social media as a means of promotion and interaction with listeners, strengthening the role of broadcasters as influencers, adjusting broadcast content to audience characteristics, especially the younger generation, utilizing digital technology in the broadcasting process, and managing revenue sources that rely on advertising and media collaboration. These findings confirm that the sustainability of local radio in the digital era can be achieved through broadcast management that is integrated, contextual, and responsive to the dynamics of digital media.