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All Journal International Journal of Islamic Business Management
Gita Nurul Fitri Damanik
UIN Sumatera Utara
Economics, Econometrics & Finance

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STRATEGI DIGITAL BUSINESS DALAM MENGEMBANGKAN USAHA BAGI WIRAUSAHAWAN MILLENIAL Gita Nurul Fitri Damanik; Anisa Aulia; Purnama Ramadani Silalahi
INTERNATIONAL, Journal of Sharia Business Management Vol 1 No 2 (2022): Desember
Publisher : CV. Barokah Publsiher

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Abstract

Marketing through digitization media is very influential on young entrepreneurs by utilizing existing social media. In the use of social media such as Instagram, Facebook, WhatsApp, websites, platforms that can be used as brand enhancement, public interest in the products to be marketed, cooperation between entrepreneurs and loyalty. Currently the use of digital technology as an alternative in doing business. The purpose of this research is to find out the use of digital business strategies in developing businesses for millennial entrepreneurs. The method used in this study is a qualitative method using secondary data sourced from books, journals, other supporting scientific articles. This research is a literature study. Based on the results of the study, it was concluded that digital business strategies have an effect on developing businesses that are being run by millennial entrepreneurs. Digital transformation is currently in the spotlight and requires in-depth consideration when responding to developments in information technology. In the millennial era, innovation is needed due to increasingly fierce competition in the business world. Using e-commerce and startup as a business innovation that is able to compete in the globalization era.
PERAN SUMBER DAYA ALAM TERHADAP PEMBANGUNAN EKONOMI BERKELANJUTAN DALAM PERSPEKTIF EKONOMI ISLAM Gita Nurul Fitri Damanik
INTERNATIONAL, Journal of Sharia Business Management Vol 2 No 3 (2023): September
Publisher : CV. Barokah Publsiher

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Natural resources are the foundation for natural capital in development. Therefore, studying the role of natural capital function in decision making for sustainable development is very important. Failure to understand the role of natural capital will lead to suboptimal economic development and will result in social and environmental costs that are detrimental to humans. Natural resources are gifts from Almighty God to mankind. Humans are referred to as Khalifa fil ardh but on the other hand humans also destroy nature. Sustainable development is a development model that respects the balance of nature. Islam gives freedom to exploit many natural resources, especially in Indonesia, but there are limitations, it is also necessary to maintain the balance of nature to conserve natural resources. This study is a literature study. This study discusses the concept of natural resources from the perspective of sustainable economic development from an Islamic point of view.
Co-Authors Anisa Aulia Purnama Ramadani Silalahi