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All Journal Bricolage : Jurnal Magister Ilmu Komunikasi Daengku: Journal of Humanities and Social Sciences Innovation eProceedings of Management
Indi Aires Firdaus
Unknown Affiliation
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Stakeholder Dialogue in PT Telkom Indonesia's Corporate Social Responsibility Program: (Case Study on Telkom Regional 3 West Java's MSME Development Activities) Firdaus, Indi Aires; Mukhlisiana, Lusy
Daengku: Journal of Humanities and Social Sciences Innovation Vol. 4 No. 6 (2024)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.daengku3027

Abstract

Stakeholder dialogue is an important element because it allows constructive participation with parties involved in Corporate Social Responsibility. PT Telkom Indonesia, which runs a Micro, Small and Medium Enterprises development program as CSR, builds dialogue with business actors to jointly make the program a success. This study starts from problems that need to be communicated between the two parties, such as conveying complaints and aspirations. Thus, this study aims to examine stakeholder dialogue in MSME development as a CSR activity of Telkom Indonesia. This study uses a qualitative approach with a case study method. The results of the study show that stakeholder dialogue is carried out both internally and externally. The stakeholder dialogue that occurs is in the form of interaction through social media channels for coordination, as well as conducting company visits to fostered partners offline. In addition, dialogue occurs in monitoring and evaluation activities where the company discusses feedback provided by fostered partners as external parties.
Analisis Asset Based Community Development Pada Program Kemitraan Csr (Klaster Digital Umk) Pt Telkom Indonesia Firdaus, Indi Aires Firdaus; Djuwita, Amalia
eProceedings of Management Vol. 11 No. 2 (2024): April 2024
Publisher : eProceedings of Management

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Abstract

Salah satu bentuk implementasi CSR yang sering dilakukan perusahaan di Indonesia adalah community development.PT Telkom Indonesia merupakan salah satu perusahaan yang melaksanakan program community development melaluipeminjaman modal dan pembinaan UMK. Penelitian ini membahas analisis Asset Based Community Development(ABCD) pada pelaksanaan kemitraan CSR klaster digital UMK PT Telkom Indonesia. Tujuan dilaksanakannyapenelitian ini adalah untuk mengetahui bagaimana pendekatan ABCD pada program kemitraan CSR. Penelitian inimenggunakan pendekatan kualitatif dengan metode studi kasus. Hasil penelitian dianalisis menggunakan tahapanpendekatan Asset Based Community Development (ABCD) menurut Mathie & Cunningham (2002) yaitu CollectingStories, Forming a Core Group of Organizers, Mapping The Capacities and Asset, Mobilizing Assets for CommunityDevelopment, dan Leveraging Activities and Resources. Hasil penelitian ini ditemukan adanya perbedaan tahapandimana pada tahapan pertama, kelompok inti organisasi sudah terbentuk sebelum mengumpulkan cerita. Kemudian,perusahaan perlu melakukan pengukuran untuk mengetahui efektivitas dalam program. Hal ini dikarenakan masihbanyak program pembinaan yang tidak sesuai dengan kebutuhan dan harapan mitra binaannya. Kata Kunci-asset based community development, usaha mikro kecil menengah, kemitraan corporate socialresponsibility
Rethinking disability empowerment:Inclusive communication management in arts-based social entrepreneurship Mukhlisiana, Lusy; Ramadhanisa, Nayla; Nabila, Khansa Dei; Firdaus, Indi Aires
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 12, No 1 (2026): Accredited by Kemenristekdikti RI SK No.152/E/KPT/2023
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bricolage.v12i1.9106

Abstract

Indonesia’s 22.5 million persons with disabilities face multilayered exclusion, such as physical, communicative, attitudinal, and systemic, resulting in low labor force participation (49,2%). While social entrepreneurship has emerged as a strategic mechanism for inclusive participation, the specific role of communication management in art-based disability empowerment remains underexplored, creating a critical gap between theory and practice. A qualitative multiple case study was conducted at two Bandung-based social enterprises. Tab Space (technology-oriented, providing platforms for artists with disabilities) and PUKA (culturally-oriented, adapting traditional Sundanese arts for diverse disabilities), from February to July 2025. Data were collected through in-depth interviews, participatory observations, and focus group discussions with 10 informants. Data analysis was done using thematic analysis with the help of NVIVO 15 software. Analysis identified two core dimensions: Brand Awareness (175 coding references), dominated by Brand Recognition (39%) and Brand Recall (34%); and Communication Management (98 coding references), led by Interpersonal Communication (36%) and Competence (25%). PUKA employs a “product-first” strategy, while Tab Space adopts a “personal-adaptive” approach. Multi-level challenges were identified, spanning microsystem emotional dynamics to macrosystem cultural stigma. The study introduces the Integrated Model of Inclusive Communication for Social Entrepreneurship (IMCSE), synthesizing asset-based communication, multi-level engagement strategies, and a paradigm shift from charity-based to rights-based communication, social entrepreneurship theory, and disability studies within the Indonesian art context. IMCSE recognizes people with disabilities as equal partners in the inclusive social entrepreneurship ecosystem.
Co-Authors Amalia Djuwita Lusy Mukhlisiana Nabila, Khansa Dei Ramadhanisa, Nayla