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PENGARUH PERUBAHAN IKLIM DAN ANTISIPASI PENANGGULANGAN BENCANA KEBAKARAN LAHAN SERTA PENANAMAN POHON DI KUALA DUA Sigit Sugiardi; Dina Octaviani; Arweni; Amung Hidayat; Sigit Nugroho Wahyu Jatmiko
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 2 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i2.17461

Abstract

Climate change in agricultural areas can affect the productivity of food crops. One of the impacts of climate change on the agriculture and forestry sectors is land fires caused by hot weather and lower rainfall. Forest and land fires increase the risk due to rising temperatures and drought caused by climate change. The Rasau area is an area with extensive peatlands and is currently widely used by the community as agricultural land. Excessive drainage dries out peatlands and makes them highly susceptible to fires. The potential for climate change is often exploited by the community to clear land by burning. PT. Kalbar Minerals Center Kalimantan Barat is the location where activities such as presentations, simulations, discussions, and tree planting take place, in collaboration with UPT KPH Kubu Raya. This community service initiative aims to provide the community with understanding and knowledge about climate change and encourage them to take proactive measures to mitigate land fire disasters. This activity aligns with the Key Performance Indicators (KPIs) of higher education institutions, which emphasize the importance of community service and addressing real-world issues within the community.
Fear Of Missing Out Dalam Membentuk Self Control Dan Impulse Buying Pembelian Coffee Shop Viral Di Pontianak Tantri; Octaviani, Dina; Arweni
Jurnal Equilibrium Manajemen Fakultas Ekonomi Universitas Panca Bhakti Vol 11 No 1 (2025): Vol 11 No 1 (2025): Jurnal Equilibrium Manajemen (JEM)
Publisher : Prodi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Panca Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54035/jem.v11i1.567

Abstract

Coffee Shops in Pontianak are proof that people's interest in coffee is increasing. With unique concepts, diverse flavors, and a comfortable atmosphere, coffee shops in Pontianak have successfully captured the hearts of coffee lovers. This study aims to determine the influence of fear of missing out (FOMO) on self-control and impulse buying in viral coffee shops. The population in this study were people who had previously purchased coffee shops in Pontianak, selected using a purposive sampling method, resulting in a total sample of 100 people. This quantitative study tested hypotheses using SmartPLS3. The results showed that FOMO had a positive effect on purchases of viral coffee shops in Pontianak, self-control had a positive effect on purchases of viral coffee shops in Pontianak, and impulse buying had a positive effect on purchases of viral coffee shops in Pontianak
PENGEMBANGAN PEMASARAN BERBASIS DIGITAL UNTUK MENINGKATKAN DAYA SAING TRADER CANGKANG SAWIT DI PASAR LOKAL DAN GLOBAL Ricola Dewi Rawa; Hendharsa, Angga; Arweni; Febrianawati
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 2 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i2.17792

Abstract

Penelitian PKM ini berjudul "Pengembangan Pemasaran Berbasis Digital untuk Meningkatkan Daya Saing Trader Cangkang Sawit di Pasar Lokal dan Global". Kegiatan ini bertujuan memberdayakan para trader cangkang sawit di Pontianak melalui pelatihan dan pendampingan dalam pemasaran digital. Latar belakang kegiatan ini adalah rendahnya kemampuan promosi digital, keterbatasan akses pasar, serta minimnya literasi digital dan hukum bisnis pada pelaku usaha cangkang sawit, meskipun potensi ekspor dan pasar internasional sangat besar. Melalui pelaksanaan workshop, peserta dibekali keterampilan pemasaran digital seperti pembuatan konten, pengelolaan toko online, penggunaan media sosial, SEO dasar, hingga email marketing. Kegiatan juga mencakup edukasi literasi hukum digital serta penggunaan aplikasi facebook meta ads dan scalev. Hasil evaluasi menunjukkan peningkatan signifikan dalam pengetahuan peserta. Pendampingan ini membuka peluang baru, termasuk potensi ekspor dan perluasan pasar. Luaran kegiatan meliputi dokumentasi video, artikel ilmiah, serta rencana lanjutan berupa pengembangan website, e-commerce, media sosial, dan strategi ekspor. PKM ini tidak hanya meningkatkan kapasitas bisnis mitra tetapi juga berkontribusi pada pencapaian Indikator Kinerja Utama (IKU) kampus dan pemberdayaan ekonomi masyarakat lokal secara berkelanjutan