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Kuliner Lokal Bali sebagai Daya Tarik Wisata: Pengembangan di Candi Tebing Tegallinggah, Gianyar Bali Maria Lydia Da Silva; Yesarela Pandu Mau; I Wayan Rediyasa
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 12 (2024): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i12.5320

Abstract

This study aims to identify the potential of local Balinese cuisine as a tourist attraction at Tebing Tegallinggah Temple, Gianyar, Bali. This temple is a historical site that has great potential to be developed as a cultural-based tourism destination, but currently the use of local cuisine as a tourism element is still not optimal. The method used in this study is a qualitative approach with a descriptive method, through in-depth interviews, observations, and documentation with various parties, including visitors, local culinary business actors, and tourism stakeholders. The results of the study show that tourists have a high interest in traditional Balinese cuisine, but there are limitations in terms of facilities, promotion, and coordination between related parties. With the right strategy, such as improving infrastructure, training for business actors, and effective promotion, local cuisine can be integrated more deeply into the tourism experience at Tebing Tegallinggah Temple. This study concludes that the development of local cuisine will not only increase tourist attractions, but also support the preservation of culture and the economic welfare of the local community.  
Dampak Pemasaran Ekologis Terhadap Strategi Keberlanjutan Hotel di Canggu, Bali: Peran Perilaku Wisatawan, Digitalisasi, dan Tata Kelola I Wayan Rediyasa; Fadillah Manuhutu; Jeanny Pricilia Anneke W
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 7 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i7.9367

Abstract

This study aims to examine the factors influencing tourist behavior in choosing environmentally friendly accommodations in the Canggu area of Bali, using the CAC-MOA (Awareness, Attitude, Context - Motivation, Opportunity, Ability) theoretical approach. The method used was a qualitative approach using observation, in-depth interviews, and a literature review. This study focused on tourism industry players, domestic and international tourists, and environmentalists. The results indicate that although environmental awareness and attitudes are quite high, tourists' actual behavior in choosing sustainable accommodations is still influenced by contextual factors such as the availability of facilities, price, and promotion; as well as limited ability and opportunity due to greenwashing and a lack of reliable information. This study emphasizes the importance of more transparent communication strategies and increasing trust in environmentally friendly practices in the hospitality sector to encourage more sustainable tourist behavior.