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Peran Industri Perhotelan dalam Mendukung Pariwisata Heritage di Candi Tebing Tegalinggah Gianyar, Bali Jeanny Pricilia Anneke W; Eko Moh. Romi Kurniawan; Rizka Elvira Parindur; Ngakan Putu Purwita
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 12 (2024): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i12.5321

Abstract

This study aims to explore the role of the hospitality industry in supporting the development of heritage tourism at Candi Tebing Tegalinggah, Gianyar, Bali. The research employs a qualitative approach with data collection techniques including in-depth interviews and Focus Group Discussions (FGD) with hotel managers, hotel staff, heritage site managers, and tourists. Additionally, secondary data was obtained from documents, literature, and relevant reports. Data analysis was performed descriptively, focusing on identifying key themes from the discussions and interviews. The results indicate that the role of the hospitality industry in supporting heritage tourism at Candi Tebing Tegalinggah is still suboptimal. Despite the awareness of the heritage site's potential, hotels around the site have not fully leveraged this opportunity through integrated cultural tourism programs. Information about the site provided by hotels is also limited, reducing tourists' interest in visiting. Some hotels have demonstrated initiatives in supporting cultural preservation, but this involvement has not been formally coordinated. The study recommends enhancing collaboration between the hospitality sector and heritage site managers and developing more structured tourism programs to maximize the potential of Candi Tebing Tegalinggah as a sustainable heritage tourism destination.
MAKNA KUALITAS LAYANAN MENURUT KARYAWAN HOTEL DI KAWASAN PARIWISATA UBUD, BALI Eko Moh. Romi Kurniawan; I Putu Subiantara
Journal of Innovation Research and Knowledge Vol. 5 No. 8 (2026): Januari 2026
Publisher : Bajang Institute

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Abstract

This study aims to explore the meaning of service quality from the perspective of hotel employees in the tourism area of Ubud, Bali, which is well known as a cultural and spiritual tourism destination. Unlike previous studies that predominantly assess service quality from the tourists’ perspective, this research emphasizes hotel employees as key actors in the service delivery process. A qualitative descriptive approach was employed. The informants consisted of hotel employees directly involved in guest services, including front office, housekeeping, food and beverage staff, as well as operational supervisors, selected through purposive sampling. Data were collected through observation, in-depth interviews, and documentation, and analyzed using the interactive model of Miles, Huberman, and Saldaña. The findings reveal that the meaning of service quality among hotel employees in Ubud encompasses three main dimensions: professionalism in service delivery, sincerity and hospitality in interactions, and the integration of Balinese local cultural values, particularly the principle of Tri Hita Karana. Service quality is not merely understood as compliance with operational standards, but also as a relational process imbued with moral, ethical, and cultural values. These findings indicate that service quality in Ubud hotels is multidimensional and contextual, suggesting that hotel management should develop service quality improvement strategies that go beyond efficiency and guest satisfaction by incorporating employees’ perspectives and local cultural values.