Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Owner : Riset dan Jurnal Akuntansi E-Jurnal Akuntansi
Hilda Rossieta
Unknown Affiliation
Economics, Econometrics & Finance

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Evaluasi Strategi Bisnis Perusahaan Start Up Menggunakan Bisnis Model Kanvas Pada PT XYZ Akbar, Qomaruzzaman; Hilda Rossieta
Owner : Riset dan Jurnal Akuntansi Vol. 8 No. 1 (2024): Artikel Riset Januari 2024
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/owner.v8i1.1808

Abstract

With the development of technology, many start-up companies have been established. In November 2022 there were 2,400 startups in Indonesia. This study aims to evaluate the business strategy of start-up companies with the research object PT XYZ. PT XYZ engaged in the healthy food industry. This research is case study research with descriptive qualitative research methods. This research utilized Business Model Canvas as a basic theory and tool to evaluate business strategy. The results showed that PT XYZ implemented a broad differentiation strategy. The current focus of the company's strategy is to promote and introduce products to the public. The promotional strategy succeeded in increasing sales, but was unable to generate profits due to the large cost of promotion. There are several weaknesses in PT XYZ business model that can be improved to be able to generate profits. Adding customer segments in the form of B2B can potentially provide new revenues and bring benefit in promotions using other company resources. Additionally, the application of lean accounting that focused on cost reduction must be carried out for cost efficiency.
Evaluasi Stategi Penerapan Harga dalam Menghadapi Kompetisi (Studi Kasus pada RSIA ABC) Fikri, Dzar Ikramul; Hilda Rossieta
Owner : Riset dan Jurnal Akuntansi Vol. 8 No. 1 (2024): Artikel Riset Januari 2024
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/owner.v8i1.1824

Abstract

Mother and child hospitals must have a competitive strategy in pricing to face competition because of the limited acceptance of patient services that are outside their specialty patients. On the basis of this competitive strategy, RSIA can create a pricing strategy to be able to take the existing market share. This study aims to evaluate pricing strategies with criteria for factors in setting prices, namely management strategies in dealing with competitors, customer interest, and costs. This research was conducted with an evaluation-based case study method and descriptive qualitative to describe the understanding related to the situation of the object of research carried out with the natural conditions of the object of research. The research was conducted by collecting data by interview, questionnaire and document. The object of this research is RSIA ABC with a pricing strategy for inpatient delivery in 2022. The results of this study are the inaccuracy of the pricing strategy by RSIA ABC where RSIA ABC uses the best cost provider in facing competitors but the prices offered tend to be expensive in normal labor services and competitive in SC / Caesarean delivery. The service features offered by RSIA ABC are also less in quantity than competitors. Patient opinions also corroborate the existence of errors in the strategy of applying prices and the mismatch of understanding the value of service features set by management as a competitive advantage by customers is considered not so important. In terms of cost calculation, RSIA ABC also does not calculate costs accurately and some costs are based on market analysis only. Therefore RSIA ABC must increase service features that are unique to RSIA ABC in quantity and customer assessment, as well as more accurate cost calculations based on an understanding of cost accounting.
Evaluation of the Implementation of Simon's Levers of Control to Achieve Strategic Objectives at PT ABC Putri Ayuningtyas Kusumawati; Hilda Rossieta
E-Jurnal Akuntansi Vol. 35 No. 8 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJA.2025.v35.i08.p04

Abstract

This study aims to evaluate the implementation of Simon's Levers of Control at PT ABC to assess how effectively the company is achieving its strategic objectives. This study was conducted using a case study method based on evaluation and descriptive qualitative methods. Data was collected through semi-structured interviews and document analysis. The focus of this study is PT ABC, a company operating within the telecommunications sector. The results of the study show that the company has had and implemented the entire control system, but there are still weaknesses in the diagnostic control system such as plans that cannot be executed on the OSP FO Backbond project which causes the project to experience a delay from the target completion of the work. In terms of the boundary system, there is an increase in violations of the code of ethics when compared to the previous year.
Co-Authors Akbar, Qomaruzzaman Fikri, Dzar Ikramul Putri Ayuningtyas Kusumawati