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All Journal Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Journal of Economic Education and Entrepreneurship Studies ITINERARY: Journal of Travel Operation and Travel Business
Andri Machmury
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Other

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From Cultural Context to Tourist Routes: A GIS-Based Approach to Enhancing Interpretive Strategies by Tour Guides Yenny Susanto; Andri Machmury; Indra Gunawan
Journal of Economic Education and Entrepreneurship Studies Vol. 5 No. 3 (2024): VOL. 5, NO. 3 (2024): JE3S, SEPTEMBER 2024
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v5i3.3741

Abstract

This study investigates the interpretative strategies employed by tour guides in Takalar Regency to manage cultural specificity as spatially-based tourism content. Utilizing a qualitative and ethnographic approach, the research involved direct observations, interviews with tour guides, and spatial data analysis through Geographic Information Systems (GIS). Key findings reveal that tour guides effectively use interpretative techniques to convey the richness of local culture, including traditions such as Songkabal, Attoana Karaeng, Balla Lompoa, Akkaleo’ Dodoro, and Tradisi Patorani. While these strategies are successful for domestic tourism, challenges remain in attracting international visitors. Mapping tourist movement patterns indicates a preference for efficient travel routes, suggesting a need for more integrated tourism route development. In conclusion, enhancing interpretative content relevance and employing GIS to design optimal tourism routes could significantly improve tourist experiences and promote sustainable tourism growth in Takalar Regency.
Analisis Sistem Pengadaan Barang Operasional Pada Hotel Bukit Kenari di Parepare Muhammad Anas; Murdiani Sukarana; Andri Machmury
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.39

Abstract

The procurement system for operational goods at the Bukit Kenari Hotel in Parepare is the focus of this research. The objectives of this study are: 1). Analyzes the operational goods procurement system at the Bukit Kenari Hotel in Parepare. 2). Explain the administrative procedures for the procurement of operational goods at the Bukit Kenari Hotel in Parepare. This type of research is qualitative using observation and interview data collection techniques. The results of the study indicate that the operational goods procurement system at Bukit Kenari Hotel in Parepare uses several systems including the use of a Contract System for several types of beverages, the Daily System for goods needed regularly, especially in the kitchen, and the monthly procurement system held with cash purchases. Then the administrative procedures for procurement of operational goods at the Bukit Kenari Hotel in Parepare include: filling out the request form, then signed by the head of office (head office), then signed by the operational manager and finally the form is submitted to the procurement department as a basis for buying goods needed by user.
Strategi Promosi Digital Melalui Video Profil di Desa Wisata Kebun Denassa Kabupaten Gowa Andi Muhammad Fajar Maulana Ramahdan; Mia Rahayu; Andri Machmury
ITINERARY: Journal of Travel Operation and Travel Business Vol. 1 No. 1 (2025): ITINERARY: Journal of Travel Operation and Travel Business
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/itinerary.v1i1.661

Abstract

Penelitian ini bertujuan: (1) untuk mengetahui rancangan konten visual dalam video profil di Desa Wisata Kebun Denassa, (2) untuk menentukan platform digital distribusi video profil Desa Wisata Kebun Denassa. Variabel penelitian ini adalah strategi promosi digital, sebagai variabel tunggal yang diukur melalui indikator rancangan visual video dan media distribusi. Penulisan dilakukan dengan metode Research and Development melalui reduksi, penyajian, dan penarikan kesimpulan. Hasil penelitian ini menunjukkan: (1) rancangan video profil terdiri dari tahapan pra-produksi, produksi, dan pasca-produksi, dengan struktur narasi meliputi pembukaan, isi, pesan, dan penutup yang menggambarkan potensi, aktivitas, fasilitas, dan testimoni di Kebun Denassa; (2) platform distribusi yang dipilih adalah Instagram, karena memiliki jangkauan luas, mendukung konten visual, dan sesuai dengan preferensi digital audiens masa kini. Video profil ini juga telah melalui proses validasi dan revisi untuk memperkuat aspek visual, audio, dan narasi, sehingga dinilai efektif sebagai media promosi digital desa wisata.
Kualitas Pelayanan Tour Leader pada CV. Holiday Indonesia di Makassar M. Abil Nawawy Nawawy; Andri Machmury; Yenny Susanto
ITINERARY: Journal of Travel Operation and Travel Business Vol. 1 No. 2 (2025): ITINERARY: Journal of Travel Operation and Travel Business
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/4741z178

Abstract

Penelitian ini dilatarbelakangi oleh pentingnya kualitas pelayanan dalam industri pariwisata, khususnya peran tour leader sebagai ujung tombak keberhasilan perjalanan. Penelitian bertujuan (1) mengidentifikasi kompetensi dasar yang harus dimiliki tour leader untuk memberikan pelayanan optimal (2) serta mengevaluasi kinerja mereka dalam mendampingi wisatawan. Pendekatan yang digunakan adalah kualitatif deskriptif dengan teknik pengumpulan data berupa wawancara mendalam, observasi partisipatif, dokumentasi, dan kuantitatif sederhana sebagai data pendukung. Informan penelitian meliputi pimpinan perusahaan, tour leader, dan wisatawan pengguna jasa CV. Holiday Indonesia di Makassar. Hasil penelitian menunjukkan bahwa tour leader telah memiliki kompetensi komunikasi, tanggung jawab, dan pengetahuan umum yang baik, namun masih lemah dalam penguasaan bahasa asing dan pemahaman mendalam terhadap destinasi. Kinerja mereka dinilai cukup baik dalam mendampingi perjalanan dan membangun hubungan dengan peserta, tetapi perlu peningkatan pada kemampuan adaptasi lapangan dan pelayanan individual. Penelitian menyimpulkan bahwa peningkatan kualitas pelayanan dapat dicapai melalui pelatihan berkelanjutan, terutama terkait bahasa asing dan pengetahuan destinasi. Implikasinya, perusahaan perlu merancang strategi pengembangan kompetensi dan evaluasi kinerja secara rutin untuk meningkatkan kepuasan wisatawan dan memperkuat daya saing di sektor pariwisata.
Pola Perjalanan Agrowisata Hutan Pinus Pango-pango Di Kabupaten Tana Toraja Yulicke Gemi Nastiti Manguju; Margarteha Wadid Rante; Andri Machmury; Yenny Susanto
ITINERARY: Journal of Travel Operation and Travel Business Vol. 2 No. 1 (2026): ITINERARY: Journal of Travel Operation and Travel Business
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/itinerary.v1i1.1439

Abstract

Abstract This study aims: (1) To find out the Potential of Pango-pango Pine Forest Agrotourism in Tana Toraja Regency (2) To find out the Travel Pattern of Pango-pango Pine Forest Agrotourism in Tana Toraja Regency. Data collection in this study was taken using the following techniques: observation, interviews, and documentation, and analyzed using qualitative methods. The results of this study indicate (1) knowing the Potential of Pango-pango Pine Forest Agrotourism in Tana Toraja Regency. (2) The results of the design of the travel pattern of Pango-pango Pine Forest Agrotourism in Tana Toraja are considered feasible but not optimal. Lack of facilities such as souvenir shops, places of worship, and ATV activities still need to be added. However, this travel pattern is an important basis for the development of agrotourism in the future.
Co-Authors Andi Muhammad Fajar Maulana Ramahdan Indra Gunawan M. Abil Nawawy Nawawy Margarteha Wadid Rante Mia Rahayu Muhammad Anas Murdiani Sukarana Yenny Susanto Yulicke Gemi Nastiti Manguju