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All Journal Kiryoku: Jurnal Studi Kejepangan
Prastika, Tiara Maulina
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Languange, Linguistic, Communication & Media

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Penggunaan Istilah Asing (Gairaigo) Review Makeup dalam Kanal Youtube Nanako [Neoki 1-byō]: Kajian Morfologi Prastika, Tiara Maulina; Kadir, Puspa Mirani; Wagiati, Wagiati
KIRYOKU Vol 8, No 2 (2024): Kiryoku: Jurnal Studi Kejepangan
Publisher : Vocational College of Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/kiryoku.v8i2.116-130

Abstract

Language change is a significant impact of the evolution of the times and technological advances, facilitating global cultural communication and interaction. One example of this phenomenon is gairaigo in Japanese, which is an absorbent word from a foreign language and is very commonly used in everyday communication, especially in digital media like YouTube content. Gairaigo plays an important role in modern Japanese, especially in areas influenced by global trends such as makeup. This research aims to study the process of forming the use of gairaigo in reviewing makeup on the YouTube channel Nanako in the study of morphology. Data taken from YouTube with the title "[寝起き1秒] 春色ナチュラルだけどしっかり盛れる新作プチプラメイク [Neoki 1-byō] shunshoku nachurarudakedo shikkari moreru shinsaku puchipurameiku". The theory used in this study is the theory of Tsujimura concerning the formation of the word morphology in the Japanese language. The research method used is qualitative descriptive with data collection techniques through recording, recording, and validating data by native speakers. The analysis showed that there were 28 Gairaigo words used in the video. These words undergo three types of morphological processes: compounding, clipping, and borrowing. Examples of these are ノーズシャドウ (nozu shadō), コントゥア (kontua), and ハイライトする. (hairaito suru). The findings showed the Japanese language's adaptation to foreign words through phonetic and morphological adjustments, enriching Japanese vocabulary and reflecting complex social and cultural dynamics. A deeper understanding of these morphological processes can make a significant contribution to the linguistic and literary study of language contacts and language changes as a result of globalization.
Kesantunan dalam Pujian atas Kemampuan di Kolom Komentar Yahoo News Japan: Kajian Cyberpragmatics Prastika, Tiara Maulina; Sunarni, Nani; Kadir, Puspa Mirani
KIRYOKU Vol 9, No 2 (2025): Kiryoku: Jurnal Studi Kejepangan
Publisher : Vocational College of Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/kiryoku.v9i2.635-645

Abstract

This study aims to describe the politeness strategies in the form of ability compliments used by Japanese netizens in the comments column of Yahoo News Japan about the missing scissors incident at New Chitose Airport, Hokkaido. The research method used is descriptive qualitative with data taken from comments published on August 19–20, 2024. The object of research is comments that contain compliments on abilities, correct actions, or commendable behavior. Data analysis used the classification of compliments by Mizutani & Mizutani (1987), the politeness strategies of Brown & Levinson (1987), and the concept of cyberpragmatics from Rahardi (2020). From the analysis, it was found that all compliments use the positive politeness strategy. The compliments appear in several forms, such as explicit praise for discipline, recognition of correct responses, and empathetic expressions that emphasize solidarity. This shows that even though the comments were written anonymously, Japanese netizens still uphold politeness values such as enryo (modesty) and wakimae (social conformity). In the context of cyberpragmatics, compliments not only function as positive evaluations but also as a way to strengthen relationships, give moral support, and maintain collective identity (wa/和) in digital communication.
Co-Authors Nani Sunarni Puspa Mirani Kadir Wagiati