Resa Nurmala
Universitas Muhammadiyah Sukabumi, Kota Sukabumi, Indonesia

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Analisis of Digital Literacy, Empowering Leadership, Proactive Personality on Work Creativity Muhammad Nazri Raihan; Dicky Jhoansyah; Resa Nurmala
Dinasti International Journal of Education Management And Social Science Vol. 5 No. 6 (2024): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v5i6.3011

Abstract

In this era of disruption, the development of technology is accelerating, and people's habits in accessing information have changed. Initially, people accessed information through newspapers, magazines, television, radio, and so on. But over time, information can now be accessed through social media and online networks. So this is a big challenge for print media companies that are transforming to online media to survive and compete with other companies work creativity is an important thing to be applied by media companies, one of which is Radar Sukabumi. This study aims to determine the effect of digital literacy, empowering leadership, and proactive personality on work creativity in Radar Sukabumi employees. The sampling technique used is saturated sample technique where the entire population is sampled. Data analysis used multiple linear regression using SPSS Version 26. The results showed that digital literacy has a positive and significant effect on work creativity, then empowering leadership has a positive and significant effect on work creativity. In addition, proactive personality also has a positive and significant effect on work creativity. This shows that all independent variables have a positive and significant effect on the dependent variable.  
Analysis of Entrepreneurial Orientation, Innovation, and Social Media on MSME Performance Mutiara Shinta Kusmayadi; R. Deni Muhammad Danial; Resa Nurmala
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.4847

Abstract

The study uses entrepreneurial orientation as variable X1, innovation as variable X2, social media as variable X3, and MSME performance as variable Y. The purpose is to determine the influence of entrepreneurial orientation, innovation, and social media on MSME performance through a quantitative approach with descriptive and associative methods. The research sample consisted of 114 convection MSME actors in Sukabumi City, selected using purposive sampling based on predetermined criteria. Multiple regression analysis is used as the statistical method in this research. The F test results show that entrepreneurial orientation, innovation, and social media simultaneously have a significant effect on MSME performance, where the F count is 225.106, which is greater than the F table value of 2.69. The T-test results reveal that entrepreneurial orientation positively and significantly affects MSME performance (2.344 > 1,658), innovation also has a significant positive effect (4.445 > 1,658), and social media shows a similar result (4.588 > 1,658). The coefficient of determination (R Square) is 0.860, indicating that 86% of MSME performance is influenced by the three independent variables, while 14% is explained by other factors not examined in this study. All variables fall within the very strong influence category.