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All Journal KACANEGARA Jurnal Pengabdian pada Masyarakat Jambura Accounting Review Oikos - Nomos : Jurnal Kajian Ekonomi dan Bisnis Journal of Entrepreneur, Business and Management Mopolayio : Jurnal Pengabdian Ekonomi Majapahit Journal of Islamic Finance dan Management Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Majapahit Journal of Islamic Finance dan Management Civic Education Law and Humaniora : Jurnal Pengabdian Masyarakat Terintegrasi Multidisciplinary Indonesian Center Journal
Hendra Pratama Danial
Gorontalo State University
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PEMANFAATAN MEDIA SOSIAL DI ERA DIGITAL SEBAGAI SARANA PROMOSI MI MUHAMMADIYAH CABANG KOTA UTARA KOTA GORONTALO Ikhlas Ul Aqmal; Hendra Pratama Danial; Nurfadliah Nurfadliah
Civic Education Law and Humaniora : Jurnal Pengabdian Masyarakat Terintegrasi Vol 3 No 1 May 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/celara.v3i1.31420

Abstract

This community service project aims to enhance the promotional capabilities of MI Muhammadiyah North City Branch, Gorontalo, by utilizing social media in the digital era. The background of this activity stems from the school's lack of popularity amid the increasing competition among educational institutions, compounded by the limited knowledge of teachers regarding digital promotion strategies. The activity was conducted as a one-day seminar using lectures, discussions, and technical assistance methods, including training in creative content production for platforms such as Facebook, Instagram, WhatsApp, and TikTok. The outcomes indicated improved teacher understanding of the importance of school branding through social media and a renewed enthusiasm for implementing digital marketing techniques. This initiative is expected to be a starting point for the continuous implementation of targeted promotional strategies that align with current technological advancements in communication.
TUNA FISH NUGGET PRODUCTION TRAINING TO INCREASE THE INCOME OF COASTAL COMMUNITIES IN BOTUTONUO VILLAGE Usman Usman; Pratiwi Husain; Titi Umi Kalsum; Ikhlas Ul Aqmal; Hendra Pratama Danial
Journal of Entrepreneur, Business and Management Vol 2, No 2 (2024): Journal Of Entrepreneur, Business and Management
Publisher : Entrepreneurship Undergraduate Program at Amkop Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/jebm.v2i2.230

Abstract

This training program aims to optimize the potential of tuna fish resources in Botutonuo Village, Kabila Bone District, Bone Bolango Regency, through the production of tuna fish nuggets as a value-added, high-nutrition processed food product. Tuna fish in Botutonuo Village is abundantly available; however, it is predominantly sold in raw or fresh form and processed traditionally, resulting in limited economic value for the local community. Through this nugget production training, participants were equipped with practical skills in tuna nugget production, covering the stages of raw material preparation, batter mixing, steaming, cutting, coating, and frying. The resulting product demonstrated excellent quality characteristics: a bright golden-yellow color, a savory aroma characteristic of tuna and blended spices, a crispy outer texture with a soft interior, and a delicious taste. The product has good nutritional value due to its protein and Omega-3 content, and is suitable for consumption by all age groups. The program also identified challenges in maintaining batter consistency and product shape uniformity, which require further refinement in ingredient composition and production techniques. Tuna fish nugget production has great potential as a small-scale business that can increase community income and support the local coastal tourism sector, particularly in the coastal area of Botutonuo Village, Kabila Bone District, Bone Bolango Regency.Keywords: Tuna Fish Nugget, Fish Processing, Coastal Community, Botutonuo Village, Food Innovation.
Co-Authors Amir Lukum, Amir Aurelia Revalina Anwar Ayu Rakhma Wuryandini Estin Abdullah Abdullah Harun Blongkod Ikhlas Ul Aqmal Jerry Kurniawan Piri Mohamad Reyhan Permata Muliyani Mahmud Nurfadliah Nurharyati Panigoro Pratiwi Husain Putri Jesica Aulia Haq Sahmin Noholo Siti Pratiwi Husain Titi Umi Kalsum Tri Handayani Amaliah Usman Vidya Vanessa Toloh Wahyuni Rahman Yusuf Abdul Wahid