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All Journal Jurnal Visi Manajemen (JVM)
Tuan Bobby Harsono Sinaga
Universitas Katolik Santo Thomas
Decision Sciences, Operations Research & Management

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Analisis Potensi Wisata Desa Wisata Tarabunga, Kabupaten Toba, Sumatera Utara Tuan Bobby Harsono Sinaga; Hanif Hasan
Jurnal Visi Manajemen Vol. 11 No. 1 (2025): Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v11i1.492

Abstract

Tourism is one of the largest sources of income in many developed and developing countries, especially in Indonesia. Tarabunga Village, which is in Toba Regency, North Sumatra, currently does not seem to receive optimal attention. This research was conducted to analyze the tourism potential of the Tarabunga Tourism Village using qualitative research methods with parameters that can be measured from the 6A theory (attractions, activities, accessibility, amenities, additional services and available tour packages), then using observation, interviews, and other techniques. and questionnaires, as well as using SWOT analysis techniques to answer the strategy for developing the tourism potential of Tarabunga Tourism Village.
Co-Authors Hanif Hasan