Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Agrivet: Jurnal Ilmu-ilmu Pertanian dan Peternakan Adidaya : Jurnal Aplikasi Pendidikan dan Sosial Budaya
Sri Astuti, Yani
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Budidaya dan analisis usahatani selada hidroponik di Tani Tirta Kelurahan Sukajaya, Kecamatan Bungursari, Kota Tasikmalaya Sri Astuti, Yani; Saputra, Ega; Rizky Fauzan, Muhammad; Dewi Utami, Hielda; Marwah Azizah, Sopa; Maulida Ramdhani, Ajeng
Agrivet : Jurnal Ilmu-Ilmu Pertanian dan Peternakan (Journal of Agricultural Sciences and Veteriner) Vol. 12 No. 2 (2024): Desember
Publisher : Fakultas Pertanian Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/agrivet.v12i2.11474

Abstract

This research aims to analyzed hydroponic lettuce cultivation at Tani Tirta, Tasikmalaya, using the Nutrient Film Technique (NFT) and Deep Flow Technique (DFT) systems in 2,000 planting holes. The research method includes purposive location selection, with observations of variables such as media type, irrigation system, production costs, and income. Primary data were obtained through in-depth interviews and field observations, while secondary data included information about location profiles and hydroponic developments. Data analysis was conducted descriptively to understand the cultivation process and business feasibility. The results showed that the main challenges in cultivation are pest attacks, weather impacts, and reliance on electricity. However, the implementation of solutions such as the construction of greenhouses and the use of backup lights successfully addressed these challenges. Economic analysis shows total production costs of IDR2,140,000.00 and total revenue of IDR3,000,000.00, with an R/C ratio of 1.40, indicating that this business is worth developing. In conclusion, hydroponic lettuce cultivation at Tani Tirta is not only economically efficient but also has the potential to contribute to local food security.
PENGARUH PROMOSI BERBASIS MEDIA SOSIAL TERHADAP PEMASARAN HASIL PANEN KELOMPOK WANITA TANI ROAY LESTARI KOTA TASIKMALAYA Mahmudah, Salma; Aulia Azqa, Raisa; Aulia Putri, Mila; Zahra, Ardiyanti; Kedjora Silvanissa, Lintang; Sri Astuti, Yani
ADIDAYA : Aplikasi Pendidikan dan Sosial Budaya Vol 2 No 1 (2025)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58466/adidaya.v2i1.1762

Abstract

Currently, social media not only function as a communication tool but has developed into a promotional and marketing tool. This study aims to determine the strategy, effectiveness, and factors that influence the success of the promotion of the Roay Lestari Women's Farmers Group through social media. The research methodology used is descriptive qualitative which produces written or spoken words from people and observed behavior. The results show that the promotional strategy carried out by KWT Roay Lestari focuses on building personal branding. In its effectiveness, members of KWT Roay Lestari stated that social media has become an effective promotional tool in product marketing with a contribution of around 80%. The success of promotion at KWT Roay Lestari is influenced by content factors and communication with consumers. A comparison of the results of online marketing using social media and offline marketing shows that online marketing is more influential and has long-term potential since KWT Roay Lestari was founded until now. Offline marketing depends on the type of product and commodity in demand.
Co-Authors Aulia Azqa, Raisa Aulia Putri, Mila Dewi Utami, Hielda Kedjora Silvanissa, Lintang Mahmudah, Salma Marwah Azizah, Sopa Maulida Ramdhani, Ajeng Rizky Fauzan, Muhammad Saputra, Ega Zahra, Ardiyanti