Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Britain International of Humanities and Social Sciences (BIoHS) Journal Britain International for Linguistics, Arts and Education Journal (BIoLAE Journal)
Omolara Akin-Odukoya
Unknown Affiliation
Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Comparative Analysis on the Effectiveness of Fashion Trends Set by Hollywood and Nollywood Stars on Students Omolara Akin-Odukoya; Funmi Falobi; Omotola Ogunbola; Balogun Oluwapelumi Kafayat; Muhammad Ridwan
Britain International of Humanities and Social Sciences (BIoHS) Journal Vol 6 No 3 (2024): Britain International of Humanities and Social Sciences, October
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/biohs.v6i3.1186

Abstract

The studies delve into the Comparative Effectiveness of Fashion Trends set by Hollywood and Nollywood stars on Student. It’s objectives is to analyze the extent to which Hollywood and Nollywood Fashion trends affect students purchasing choices and Personal style .The Magic Bullet Theory and Social Learning Theory were the theories employed for this project and data from this study was obtained through questionnaire which was distributed among 200 students of different departments in the university of Lagos . The findings reveal that Hollywood fashion trends significantly influence students’daily attire and personal style with notable portion of respondents incorporating these trends into their wardrobe. The study recommends that schools and universities should encourage discussion around the psychological and social aspects of fashion consumption, fostering a balanced and healthy approach to fashion among students.
Portrayal of Gender Roles in Selected Nollywood Movies Omotola Ogunbola; Gbemisola Adebayo; Omolara Akin-Odukoya; Subulola Etimiri
Britain International of Linguistics Arts and Education (BIoLAE) Journal Vol 6 No 3 (2024): Britain International of Linguistics, Arts and Education - November
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/biolae.v6i3.1209

Abstract

This study examined the portrayal of gender roles in selected Nollywood movies. The study objectives were to; analyze the depiction of women in domestic/familial roles compared to men in Nollywood movies. The study employed both the cultivation theory and gender schema theory to serve as theoretical frameworks for this research. The research design employed in this study is the content analytical design which specifically involves systematic examination of communications to objectively describe and quantify phenomena and the population of the study were the Nollywood movies produced between 2012 and 2020. Iya Alalake (2012), Oloture (2018), Isoken (2017) and The Wedding Party (2016) were selected for the analysis because these movies characteristics represent cultural representation, critical acclaim and exploration of gender themes. The findings reveal that the study on gender portrayal in four Nigerian films can be compared and contrasted with previous studies that have analyzed Nigerian film and other cultural contexts. This confirms that the films are reiterating certain patriarchal expectations while advocating for renewal. In addition, previous content analyzes of African films have emphasized their use of narratives and multiple layers to effectively construct gendered narratives. This study reflects this and sees how films like Isoken and Aya Alalake show many inspiring women who defy the odds through education and participation without killing. The study recommends that there should be an increase the funding and distribution of films with outstanding women and relationships that are stronger than the characters. Also, provide literacy instruction to help audiences interpret social situations and think from new perspectives.
Co-Authors Balogun Oluwapelumi Kafayat Funmi Falobi Gbemisola Adebayo Muhammad Ridwan Omotola Ogunbola Subulola Etimiri