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All Journal Jurnal Manajemen Dan Bisnis Ekonomi Interkoneksi: Journal of Computer Science and Digital Business
Alya Yunita
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Mengoptimalkan Pengalaman Belanja dengan Aplikasi E-Commerce Ririn Razina; Alya Yunita; Khoiru Sabilah
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 3 No. 1 (2025): January : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v3i1.2798

Abstract

The shopping experience through e-commerce applications is now increasingly the main choice of consumers in the digital era. This article discusses approaches and strategies to optimize the user shopping experience on e-commerce platforms. User experience optimization is carried out through various aspects, such as personalization, ease of navigation, transaction security, and the integration of technologies such as artificial intelligence (AI) and data-driven recommendations. By providing a more personalized and efficient shopping experience, e-commerce applications are expected to increase customer loyalty, increase conversions, and strengthen competitiveness in an increasingly competitive market. Technology implementation recommendations and intuitive interface design are included to provide practical guidance for e-commerce app developers. Qualitative methods are research approaches that focus more on an in-depth understanding of the various aspects and contexts involved in a phenomenon. In the context of Optimizing the shopping experience with e-commerce apps, qualitative methods can help you understand social factors, consumer behavior, and issues that may not be visible in quantitative data. The qualitative method will help with an in-depth understanding of how to optimize the shopping experience with e-commerce apps and understand qualitative aspects that may not be seen in quantitative research.
The Role of Management Information Systems in Human Resources Management in the Bengkalis Regency Education Office Alya Yunita; Siti Murasih; Muhammad Haiqal; Titin Sumarni
Interkoneksi: Journal of Computer Science and Digital Business Vol. 2 No. 1 (2024): June
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interkoneksi.v2i1.19

Abstract

This research aims to examine the role of Management Information Systems (SIM) in Human Resources (HR) management at the Bengkalis Regency Education Office, particularly in improving operational efficiency and effectiveness, data accuracy, and supporting decision making. The research method used was qualitative, with data collection through in-depth interviews with service employees and literature review. The research results show that the implementation of SIM has had a significant positive impact, including ease of HR administration, increased accuracy and reliability of data, as well as increased transparency and accountability. However, challenges such as resistance to change, training needs, and technical support remain. However, the benefits obtained from SIM are far greater than the challenges faced. This research recommends increasing training and technical support as well as regular system maintenance to ensure optimal use of SIM. In this way, SIM can continue to support improving the quality of education services in Bengkalis Regency.
Co-Authors Khoiru Sabilah Muhammad Haiqal Ririn Razina Siti Murasih Titin Sumarni