Ulya, Selma Lailatul
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Consumer Protection against Upselling Practices in Food Product Marketing Strategies Ulya, Selma Lailatul; Latumahina, Rosalinda Elsina
Journal Evidence Of Law Vol. 4 No. 1 (2025): Journal Evidence Of Law (April)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/jel.v4i1.978

Abstract

In the marketing industry, sales strategies are essential to increase the number of product sales. Business actors use various sales strategies to ensure that their goods sell quickly in the market and in demand, making customers tempted. The transaction process that occurs in the relationship between business actors and consumers continues to develop, which has an impact on changes in the legal construction that occurs in the relationship between business actors and consumers. The practice of upselling, which is often used by business actors in the food industry, can potentially harm consumers if it lacks transparency and clear consent. Therefore, efforts to provide protection to consumers are important in this era of free trade. This study aims to assess the extent to which upselling practices comply with existing regulations, as well as provide recommendations to regulators and stakeholders regarding consumer protection and the development of stricter regulations or ethical guidelines. The research method used is normative and legal, using secondary data sources and based on primary law. The findings show that although upselling is allowed, business actors must provide accurate information to consumers. This research concludes that there is a need for stricter law enforcement and increased awareness of businesses and consumers about their rights and obligations to prevent harmful practices.
Illegal Utilization of National Identity Numbers by Political Parties during Elections Puspita, Aisyah Rahmah; Ulya, Selma Lailatul
Journal Sovereignty Law And Diplomatic Politics Vol. 1 No. 1 (2024): Journal Sovereignty Law and Diplomatic Politics
Publisher : CV Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/jlsdp.v1i1.825

Abstract

In this increasingly era importance technology information and data security , collection , processing and protection of personal data has become issue central in context democracy . For follow election , party political must through the registration and verification process carried out by the KPU via System Information Party Politics (Civil). Verification process This covers research and verification to required documents​ For become election participants . However Lots membership obtained​ For objective commercial with use Number Parent National Population (NIK), so give rise to problem . Policy privacy public in register and identify party political as participant election must ensure balance between need information party politics and protection privacy public . Rephrase Policy privacy national For registration and verification party political must capable create a fair , transparent and safe environment for all parties. Study This made For review study law about protection law in personal data security individuals whose personal data registered by political parties . Research methods used​ is normative and legal , use secondary and based data sources primary law . Findings study This show that Personal data protection is very important from corner look interest public and that enforcement Constitution personal data protection need consistent enforcement .​ Therefore​ that is , the law that regulates personal data protection in a way general Possible can help effort protection your law is in case This .