Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Mengabdi: Jurnal Hasil Kegiatan Bersama Masyarakat
Mitha Zulaima
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Education Health Professions Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Upaya Meningkatkan UMKM Ketupat Viral Desa Hamparan Perak Menggunakan Social Media Mitha Zulaima; Tri Zahwanda; Salman Nasution
MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat Vol. 2 No. 5 (2024): Oktober: MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/mengabdi.v2i5.921

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are encouraged to leverage social media as an online marketing tool to reach a broader market. Currently, social media is easily accessible and widely favored by people worldwide. Therefore, MSME entrepreneurs are recommended to utilize social media as a means to share information about their products with consumers online. This research aims to assist and convince MSME entrepreneurs in Hamparan Perak Village about the benefits of social media for expanding their marketing reach. Through research on marketing enhancement strategies via social media, it can be determined how significant the impact and benefits of social media are for the development of MSME marketing in Hamparan Perak Village, Hamparan Perak District, Deli Serdang Regency.
Co-Authors Salman Nasution Tri Zahwanda