Andika Akbar
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Buying Intention Determinants of Muslim Consumer Behaviour in Purchasing Halal Products Mediated by Buying Intention Andika Akbar; Mukhtar Lutfi; Abdul Wahab
LAA MAISYIR: Jurnal Ekonomi Islam The 2nd International Collaboration Conference on Islamic Economics (ICCEIS) 2024 “Global Innovati
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/lamaisyir.v1i1.53131

Abstract

This research is a study of the determination of Muslim consumer behaviour in purchasing halal products through the development of TPB by developing halal literacy variables. The type of research used in this research is quantitative research. The location of this research was at Muhammadiyah Bone University with 120 student samples. The results of this study indicate that halal literacy and attitudes have a significant influence on the purchasing behaviour of Muhammadiyah Bone University students in buying halal products. Halal literacy, as measured by understanding and knowledge of halal concepts, as well as positive attitudes towards halal products, strongly influence purchasing decisions. In contrast, subjective norms and perceived behavioural control did not show a significant influence on purchasing behaviour. Buying intention also has a significant effect on purchasing behaviour and acts as a strong predictor of actual behaviour. However, buying intention does not significantly mediate the relationship between halal literacy and purchasing behaviour, as well as between subjective norms and perceived behavioural control and purchasing behaviour. The mediation of buying intention between attitude and purchase behaviour was close to significance, but not strong enough to be considered significant.
Efektivitas Penanaman Mangrove oleh KKN dalam Meningkatkan Ketahanan Ekosistem Pesisir Desa Bacu Fadil, Fadil Astriadi Sofyan; Tanti, Tanti Sugita; Justiana Rahmasari; Elis; Andika Akbar; Juheria; Bob Ical; Asma Anti
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 01 (2026): Volume 11 No. 01 Maret 2026 Published
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i01.41627

Abstract

Coastal ecosystem degradation caused by abrasion and human activities has become a serious issue in many coastal areas, including Bacu Village. Mangroves play a crucial role in protecting shorelines, sequestering carbon, and providing habitats for marine organisms. A community service program through the Kuliah Kerja Nyata (KKN) initiative was implemented as a conservation effort as well as community empowerment. The methods consisted of three main stages: seedling preparation, land preparation, and the planting of Rhizophora mucronata and Rhizophora stylosa mangroves. The results showed the successful planting of 2,000 seedlings with a survival rate of approximately 85% after one month. Furthermore, community participation, particularly among fishermen and youth groups, increased significantly, reflecting a shift from passive to more active involvement in coastal environmental protection. This activity proved to deliver ecological benefits by reducing abrasion rates and socio-economic benefits through potential mangrove-based ecotourism. Therefore, the mangrove planting program in Bacu Village is considered effective in strengthening coastal ecosystem resilience and enhancing community awareness of environmental conservation.