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Studi Literatur Analisis Pengaruh Sosial Media Influencer dalam Meningkatkan Minat Investasi Milenial Rachma, Alivia Maulidha; Hakim, Luqman; Jun Surjanti
Jurnal Pendidikan Ekonomi Undiksha Vol. 16 No. 3 (2024)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jjpe.v16i3.87085

Abstract

In Welcoming the Golden Generation of Indonesia 2045, it can be started by preparing the millennial generation in Indonesia today because it is a potential and important subject of investment in accelerating the economic growth of Indonesia in the future. The importance of this encourages the government and various parties to support guiding the millennial generation to have positive habits such as investing and avoiding consumptive behavior. The research conducted was aimed at determining the influence of social media influencers on investment interest variables for the millennial generation and conducting further analysis. The type of research used is SLR (Systematic Literature Review), with the PRISMA protocol; researchers analyzed based on journal publications with a time span between 2020-2024. The results of the research that has been conducted using the SLR method show that there is a positive influence between social media influencer variables and investment interest in the millennial generation.
The Influence of Entrepreneur Education and Self Efficacy on Students' Entrepreneurial Behavior through Planned Behavior as an Intervening Variable Rachma, Alivia Maulidha; Hakim, Luqman; Surjanti, Jun
Electronic Journal of Education, Social Economics and Technology Vol 5, No 1 (2024)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v5i1.318

Abstract

The importance of education as part of the process for individuals to find their identity in society. Education is considered the basis for direct transition to the labor market, besides it also plays an important role in creating and developing an entrepreneurial spirit so that Entrepreneurship education is carried out to encourage students in building business ideas and managing businesses. Students as representatives of the young generation of Indonesia can hone their experiences and be motivated to become entrepreneurs. This study was conducted to determine the Effect of Entrepreneur Education and Self Efficacy on Student Entrepreneurial Behavior Through Planned Behavior as an Intervening Variable using quantitative methods through the SPSS application. The population in this study was 320 students, but by using the Slovin formula as a guide, the researcher obtained a sample of 84 students. Entrepreneur education, Self efficacy, and Planned behavior possessed by students have been shown to have an effect on entrepreneurial behavior. Self efficacy has an effect on entrepreneurial behavior through planned behavior as an intervening variable with a significant and positive value.