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Pelatihan Digital Marketing Berbasis AI sebagai Bentuk Pemerataan Teknologi di Pulau Batam, Kepulauan Riau Zainal Abidin Achmad; Ahmad Ilham Ramadhan Kalis; Devina Setya Vanessa; Desi Tri Wahyuningsih
Jurnal Pengabdian Masyarakat Sains dan Teknologi Vol. 3 No. 4 (2024): Desember : Jurnal Pengabdian Masyarakat Sains dan Teknologi
Publisher : Fakultas Teknik Universitas Cenderawasih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58169/jpmsaintek.v3i4.619

Abstract

Batam City as a center of industry and trade has a large market The city of Batam, as an industrial and trade hub, holds significant market potential for the utilization of digital technology. While Batam has established infrastructure that facilitates inter-island access, digital transformation has yet to reach the smaller surrounding islands. The application of Artificial Intelligence (AI) remains relatively unfamiliar to many communities on islands outside Batam. The objective of this training, organized by the student boarding school of UPN Veteran East Java, is to provide an in-depth understanding of digitalization and AI concepts in digital marketing as a means to support the economy of Batam Island’s communities. This Community Service Program (PKM) is implemented through socialization on AI concepts, the positive potential impacts of AI, and practical AI application workshops, in collaboration with the Director of the SPMAA Batam Foundation and ICT volunteers. The results of this PKM activity indicate a high level of enthusiasm among the community to learn about AI concepts and their use in marketing products on social media. Through this training, it is expected that MSME owners and the entire community on Batam Island will benefit from technological advancements, particularly AI, and that it will support the government’s efforts in promoting equitable digital transformation across Batam Island.
Analysis Of The Effectiveness Of Accounting Information System On Cash Receipts At Bank Syariah Indonesia KCP Surabaya Ampel Mas Mansyur Devina Setya Vanessa; Sri Trisnaningsih
International Journal Business, Management and Innovation Review Vol. 2 No. 1 (2025): International Journal Business, Management and Innovation Review
Publisher : Universitas Veteran Bangun Nusantara Sukoharjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/ijbmir.v1i1.36

Abstract

Bank Syariah Indonesia (BSI) is the result of a merger of three existing Islamic banks in Indonesia, namely (i) Bank Mandiri Syariah; (ii) Bank BNI Syariah; and (iii) Bank BRI Syariah. With this merger, BSI can become an Islamic bank with better services, has a wider range, and has a better capital capacity. BSI's cash receipt accounting information system is very important in managing the company's finances which allows the company to manage funds more effectively and efficiently. The cash receipt accounting information system at BSI bank will enable the company to improve the financial services provided and improve better financial performance. With various advantages, Bank BSI is expected to be able to offer services and have better capital capacity to compete at the global level. This research uses a qualitative method with a case study. The data in this study were obtained through in-depth interviews with parties related to the cash receipt information system at Bank Syariah Indonesia KCP Surabaya Ampel Mas Mansyur and data literature through the BSI web. This study aims to determine the effectiveness of the accounting information system for cash receipts at Bank Syariah Indonesia KCP Surabaya Ampel Mas Mansyur and the results of this study are expected to be information to the public regarding the development of Bank Syariah Indonesia.