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All Journal Al-Masharif: Jurnal Ilmu Ekonomi dan Keislaman Al-MIKRAJ: Jurnal studi Islam dan Humaniora Al-masharif: Jurnal Ilmu Ekonomi dan Keislaman
Megantoro, Ardi
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Religion Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Menjaga Integritas Bisnis Etika Pemasaran Syariah di Era Modern Abroza, Ahmad; Wardani, Ratih Ajeng Kusuma; Kadir, Abdul; Ismail, Muhammad; Megantoro, Ardi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol 5 No 01 (2024): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i01.6339

Abstract

This study aims to analyze the implementation of ethical marketing in Islamic marketing and its impact on business integrity in modern companies. The background of this research is driven by the importance of understanding ethical values in marketing based on Islamic principles, especially in the era of increasingly competitive market competition. The research method used is a qualitative approach, including in-depth interviews, observations, and document analysis in several companies that apply ethical marketing in Islamic marketing. The findings show that the implementation of principles such as honesty, transparency, and fairness can enhance consumer trust and strengthen customer loyalty. However, challenges still exist, particularly regarding consistent understanding across the organization and pressure for short-term profits. The implications of this study emphasize the importance of intensive training for employees on Islamic marketing ethics and the development of value-based marketing approaches to improve company reputation and sustainability.
Menjaga Integritas Bisnis Etika Pemasaran Syariah di Era Modern Abroza, Ahmad; Wardani, Ratih Ajeng Kusuma; Kadir, Abdul; Ismail, Muhammad; Megantoro, Ardi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 5 No. 01 (2024): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i01.6339

Abstract

This study aims to analyze the implementation of ethical marketing in Islamic marketing and its impact on business integrity in modern companies. The background of this research is driven by the importance of understanding ethical values in marketing based on Islamic principles, especially in the era of increasingly competitive market competition. The research method used is a qualitative approach, including in-depth interviews, observations, and document analysis in several companies that apply ethical marketing in Islamic marketing. The findings show that the implementation of principles such as honesty, transparency, and fairness can enhance consumer trust and strengthen customer loyalty. However, challenges still exist, particularly regarding consistent understanding across the organization and pressure for short-term profits. The implications of this study emphasize the importance of intensive training for employees on Islamic marketing ethics and the development of value-based marketing approaches to improve company reputation and sustainability.
The Influence Of Population, Open Unemployment Rates and IPM On Income Inequality In Lampung Province Megantoro, Ardi; Hanafi, Syafiq Mahmadah; Ritonga, Anas Habibi; Wijaya, Muhammad Rudi
AL-MASHARIF: JURNAL ILMU EKONOMI DAN KEISLAMAN Vol 11, No 2 (2023)
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/masharif.v11i2.10131

Abstract

One of the problems in the regional growth and development process is the disparity in income distribution, which can then result in income gaps. This research aims to analyze the influence of population, open unemployment rate and IPM  on income inequality in Lampung Province for the 2017-2020 period. Using data consisting of 15 districts/cities in Lampung Province in the 2017-2020 period. Hypothesis testing uses coefficient of determination, simultaneous and partial tests. The research results show that the variables of population size and open unemployment rate have no effect on income inequality, while the IPM  variable has an effect on income inequality.
The Influence Of Population, Open Unemployment Rates and IPM On Income Inequality In Lampung Province Megantoro, Ardi; Hanafi, Syafiq Mahmadah; Ritonga, Anas Habibi; Wijaya, Muhammad Rudi
AL-MASHARIF: JURNAL ILMU EKONOMI DAN KEISLAMAN Vol 11, No 2 (2023)
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/masharif.v11i2.10131

Abstract

One of the problems in the regional growth and development process is the disparity in income distribution, which can then result in income gaps. This research aims to analyze the influence of population, open unemployment rate and IPM  on income inequality in Lampung Province for the 2017-2020 period. Using data consisting of 15 districts/cities in Lampung Province in the 2017-2020 period. Hypothesis testing uses coefficient of determination, simultaneous and partial tests. The research results show that the variables of population size and open unemployment rate have no effect on income inequality, while the IPM  variable has an effect on income inequality.
Co-Authors Abdul Kadir Abroza, Ahmad Hanafi, Syafiq Mahmadah Muhammad Ismail Wardani, Ratih Ajeng Kusuma Wijaya, Muhammad Rudi