Article Per Year (5 Year)
p-Index From 2020 - 2025
1.235
P-Index
This Author published in this journals
All Journal Inovator : Jurnal Manajemen Jurnal Ilmiah Manajemen Kesatuan Manager : Jurnal Ilmu manajemen
Sinaga, Hanif Zaidan
Unknown Affiliation
Economics, Econometrics & Finance Education Social Sciences

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
Developing High-Quality Horticultural Products With Network Culture and Marketing Potential in Reducing Food Loss and Waste Fakhiroh, Siti Zakiyatul; Amanda, Sifa Saskia; Nuraida, Dhita; Sinaga, Hanif Zaidan; Hoirunnisa, Siti Mega Sania
INOVATOR Vol 13 No 2 (2024): SEPTEMBER
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i2.685

Abstract

The agricultural sector faces challenges in meeting the demand for high quality Horticultural products as the world population grows. Tissue Culture techniques involve growing plants in a controlled environment, offering an innovative solution to increase agricultural production. This research explores the commercial opportunities and appropriate marketing strategies in developing high-quality agricultural products through tissue culture, as well as analyzing its role in addressing food loss and wastage. Through a literature review and questionnaires, this study shows that the use of superior tissue-cultured seeds, the application of proper cultivation techniques, and good post-harvest handling can produce high-quality horticultural products. Effective marketing, such as the use of digital technology and market analysis, plays an important role in marketing these products. In addition, proper sterilization and technical manipulation in tissue culture can reduce contamination and seedling loss, thus contributing to addressing Food Loss and Waste. This research provides valuable insights for the development of high-quality horticultural products through tissue culture, as well as the implementation of marketing strategies and agricultural practices that support global food security. In addition, tissue culture techniques that involve sterilization and proper technical manipulation can reduce contamination and seed loss, thereby contributing to overcoming the problem of food loss and waste. Overall, this study provides insights into how to develop high-quality agricultural products and effective marketing strategies, especially by leveraging digital technology to sell products online in order to reduce food loss and maximize profits. Thus, the development of high-quality horticultural products through tissue culture can support global food security.
Optimizing Agricultural Production Through the Internet of Things: Innovative Solutions to Reduce Food Loss and Waste Ardhy, Muhammad Maliki; Sinaga, Hanif Zaidan; Pratama, Muhammad Akmal Putra; Maulana, Akhmad Dzulfiqar; Abdullah, Arsyad
INOVATOR Vol 13 No 2 (2024): SEPTEMBER
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i2.686

Abstract

Significant food loss and waste along agricultural supply chains is a global challenge that threatens food security and environmental sustainability. This research aims to explore the potential of Internet of Things (IoT) technology as an innovative solution to overcome these problems. Through an interdisciplinary approach that combines agriculture, information technology and sustainability, this research develops an integrated Internet of Things (IoT) system that can efficiently monitor, analyze and manage the entire agricultural supply chain process. The proposed Internet of Things (IoT) solution includes a wireless sensor network for real-time monitoring of environmental conditions, crop growth, and activity on farmland, as well as a cloud-based analytics platform to process data and provide optimal recommendations. In addition, this system also allows food product traceability and information transparency along the supply chain. Respondents who are agricultural managers have a positive perception of the use of Internet of Things (IoT) technology in their agricultural activities. The research instrument (questionnaire) used was also proven to be valid and reliable in measuring related variables. Thus, this research concludes that the application of Internet of Things (IoT) technology in smart farming has great potential to optimize input use, increase crop productivity, and significantly reduce food loss and waste through better monitoring and control along the agricultural supply chain.
Determining Marketing Performance Product Innovation and Digital Marketing Marlina, Asti; Maulana, Lucky Hikmat; Sinaga, Hanif Zaidan; Fadhila, Jihan; Miranti
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3431

Abstract

In the digital era, product innovation and digital marketing are vital for enhancing the marketing performance of fashion Micro, Small, and Medium Enterprises in Bogor City, where competition is intensifying. This study aims to examine the influence of product innovation and digital marketing, particularly through social media, on marketing performance. A quantitative approach with descriptive and verification methods was employed, using a questionnaire survey distributed to 65 fashion Micro, Small, and Medium Enterprises in Bogor City, selected via purposive sampling. Data were analyzed using SPSS software through multiple regression, correlation, and statistical hypothesis testing. The findings reveal that product innovation significantly enhances marketing performance by meeting consumer demands, while digital marketing, especially social media strategies, boosts brand visibility and customer engagement. Both factors collectively account for 60% of marketing performance variance, with social media playing a critical role in promoting innovative products. This study concludes that fashion Micro, Small, and Medium Enterprises must integrate innovative product designs with active social media marketing to remain competitive. These insights offer practical guidance for Micro, Small, and Medium Enterprises to optimize marketing strategies and strengthen market presence in a dynamic environment.
Identification of Determinants of Customer Decisions in Choosing Savings at Digital Banks Sinaga, Hanif Zaidan; Rahmawati, Amelia; Amelia, Anggi
Manager : Jurnal Ilmu Manajemen Vol. 6 No. 4 (2023): Manager : Jurnal Ilmu Manajemen
Publisher : Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract The development of digital banking is increasing rapidly in line with the increasing interest and number of users. Digital banking is defined as banking services using digital facilities owned by banks, carried out independently by customers to obtain information, communicate, open accounts, banking transactions, and close accounts including obtaining other information outside of banking products including financial advisors, investments, e-commerce transactions and others. The use of online banking can be influenced by factors that support choosing online banking. This study aims to analyze how customers choose LINE Bank (Hana Bank) as the digital bank used today. This research uses a quantitative method with a descriptive approach that aims to make a description, description or painting systematically, accurately about the facts, properties and relationships between the phenomena being investigated. The sampling method uses nonprobability sampling with the purpose method. The data collection technique used in this study was a questionnaire. The results of this study indicate that each questionnaire item is a determining factor in the customer's decision to choose digital savings at LINE Bank so that LINE Bank is suitable for the community as a savings account that is easy to use and easy to access because it is internet-based.
OPTIMIZING BROILER CHICKEN FARM PRODUCTION USING INTERNET OF THINGS SMART FARM TO REDUCE FOOD LOSS AND WASTE Karmelia, Anita; Digna, Akira Alpha; Rahma, Alya; Sinaga, Hanif Zaidan; Ramadhani, Anisa Nur
Manager : Jurnal Ilmu Manajemen Vol. 7 No. 3 (2024): Manager : Jurnal Ilmu Manajemen
Publisher : Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In the Broiler Chicken farming industry, Food loss and Waste (FLW) is a big challenge that affects production efficiency and environmental sustainability. The use of Internet of Things (IoT) technology is expected to improve control and monitoring of various aspects of production, from environmental conditions to chicken health, which can ultimately minimize food losses and waste. The method used in this research is a quantitative method, which involves collecting data through direct observation, interviews and distributing questionnaires. Observations were made on broiler chicken farms that had implemented IoT technology. The data collected is then analyzed to understand the impact of using IoT on production efficiency and reducing food loss and waste. The research results show that implementing an IoT technology can significantly increase the operational efficiency of broiler chicken farms. IoT sensors installed at various critical points of the farm help monitor temperature, humidity and air quality conditions, as well as provide real-time information about the health of chickens. With accurate and real-time data, farmers can take preventative action more quickly, thereby reducing the risk of chicken death and food waste. The aim of this research shows that broiler chicken farms that use IoT technology experience improvements in environmental management and chicken health, which contribute to reducing food loss and waste. Broiler chicken productivity also increases due to a more controlled environment and more effective management. In conclusion, the integration of IoT technology in broiler chicken farming production is an effective solution to reduce FLW and increase the sustainability and efficiency of the Broiler Chicken farming industry
Co-Authors Amanda, Sifa Saskia Amelia, Anggi Ardhy, Muhammad Maliki Arsyad Abdullah Digna, Akira Alpha Fadhila, Jihan Fakhiroh, Siti Zakiyatul Hoirunnisa, Siti Mega Sania Karmelia, Anita Marlina, Asti Maulana, Akhmad Dzulfiqar Maulana, Lucky Hikmat Miranti Nuraida, Dhita Pratama, Muhammad Akmal Putra Rahma, Alya Rahmawati, Amelia Ramadhani, Anisa Nur