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Seleksi kelayakan nasabah penerima kredit dengan metode moora Djesmedi, Dinda; Mellya Rindhani Aditia; Fitri Firdalius; Maharian Agung
Computer Science and Information Technology Vol 5 No 3 (2024): Jurnal Computer Science and Information Technology (CoSciTech)
Publisher : Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/coscitech.v5i3.8091

Abstract

Electronics and furniture are now a necessity that is in great demand by the public. These products are chosen because they have various important functions in everyday life. The many benefits of electronics and furniture make many people want to have them. However, in reality, not everyone has enough funds to buy them. An alternative that is commonly used by the public is to take out credit, allowing them to have electronics and furniture without having to pay in full up front. However, the credit process is not as easy as a cash purchase, because there are a number of procedures that must be followed by the applicant. PT. Interyasa Mitra Mandiri faces several obstacles in assessing the eligibility of credit recipients which are still done manually, so it takes a long time to process the data. In this problem, the researcher uses four criteria that will be compared later, whether prospective consumers can be said to be eligible to receive credit, including collateral in the form of BPKB or other valuable documents that can be used if later there are problems with bad credit or others, type of work, income, and completeness of administration. Decision support systems have been widely applied in the fields of education, health, finance and even in the world of business and management. The working process of this decision support system greatly helps leaders in making decisions because the results obtained are more accurate because they are in accordance with the criteria of each interest. The purpose of the research conducted is to facilitate leaders in analyzing the feasibility of prospective electronic and furniture debtor customers using predetermined criteria, and to apply the Moora method as a method that can assist in the process of determining the feasibility of prospective customers who receive credit applications.
PENGARUH DESAIN KOMUNIKASI VISUAL TERHADAP USER EXPERIENCE PADA SISTEM INFORMASI DIGITAL Mellya Rindhani Aditia; Fitri Firdalius; Maharian Agung
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 9 No. 2 (2026): April 2026
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v9i2.6117

Abstract

The development of Artificial Intelligence (AI) has brought significant transformations in various sectors, including health information management. The integration of AI in health data management not only improves operational efficiency but also opens up strategic opportunities in digital business development in the healthcare sector. This study aims to analyze the role of AI in health information management and its impact on optimizing digital business strategies. The method used is a qualitative approach with a systematic literature review of various recent scientific publications (2020–2025) relevant to the research topic. Data were analyzed using thematic analysis techniques to identify patterns, trends, and contributions of AI in health information management. The results show that the application of AI, such as machine learning, natural language processing, and predictive analytics, can improve data processing accuracy, accelerate decision-making, and support personalized healthcare services. In addition, AI plays a role in increasing operational cost efficiency and creating innovative digital business models, such as telemedicine and intelligent-based electronic medical record systems. However, challenges related to data security, patient privacy, and infrastructure and human resource readiness remain major obstacles to its implementation. In conclusion, AI has a strategic role in improving the quality of health information management while strengthening the competitiveness of digital businesses in the healthcare sector. Therefore, adaptive policies, improved human resource competencies, and strengthened information security systems are needed to support the sustainable implementation of AI.
Optimalisasi Branding Wisata Melalui Video Promosi Audio-Visual: Studi Pengabdian Di Sunway Alahan Resort, Solok Robby Usman; Emil Salim; Maharian Agung
Jurnal Pengabdian Masyarakat Bangsa Vol. 4 No. 1 (2026): JURMAS BANGSA
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/jurmas.v4i1.1036

Abstract

Sunway Alahan Resort merupakan destinasi wisata baru di Alahan Panjang, Kabupaten Solok, Sumatera Barat, yang menghadapi tantangan dalam memperkenalkan dan membangun citra merek (branding) di tengah persaingan pariwisata yang semakin ketat. Promosi yang berjalan selama ini masih terbatas pada dokumentasi foto dan belum memiliki konten audio-visual yang mampu menyampaikan pengalaman wisata secara menyeluruh dan emosional. Kegiatan pengabdian ini bertujuan untuk memberikan solusi berupa perancangan dan produksi video promosi berbasis audio-visual yang strategis, sekaligus mengimplementasikannya dalam strategi media sosial. Dengan mengintegrasikan pendekatan Desain Komunikasi Visual (DKV) dan Manajemen Pemasaran, metode kegiatan terdiri dari tiga tahap: (1) analisis situasional melalui observasi, wawancara, dan analisis SWOT; (2) produksi kreatif video promosi dan paket konten turunannya; serta (3) implementasi digital dengan optimasi konten untuk berbagai platform media sosial. Hasil dari kegiatan ini berupa satu video promosi utama berdurasi 90 detik dan paket konten siap unggah yang telah didistribusikan kepada mitra. Kesimpulan dari kegiatan ini adalah kolaborasi keilmuan DKV dan Manajemen terbukti efektif dalam menciptakan aset komunikasi pemasaran yang tidak hanya menarik secara visual, tetapi juga efektif secara strategis dalam membangun brand awareness dan mendorong kunjungan wisatawan.