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All Journal Al-Manaj
Fitri Ani Aulia Rangkuti
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Religion Humanities Social Sciences

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EFEKTIVITAS DAKWAH BERBASIS HUMOR: STUDI KASUS DI DAERAH MANDAILING NATAL Siti Rahma Harahap; Fitri Ani Aulia Rangkuti; Ilmi Khodijah; Nur Prasanti; Riski Deliana
Al-Manaj : Jurnal Program Studi Manajemen Dakwah Vol. 4 No. 2 (2024): Al-Manaj
Publisher : Prodi Manajemen Dakwah STAIN Mandailing Natal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56874/almanaj.v4i2.1882

Abstract

Humor-based da'wah is a new approach in conveying Islamic religious teachings that uses elements of humor as a means to attract the audience's attention. This study aims to explore the effectiveness of humor-based da'wah in the Mandailing Natal area, North Sumatra. The research method used is qualitative with a case study approach. Data was collected through in- depth interviews with religious leaders, traditional leaders and the general public who were involved in humor-based da'wah activities. Data analysis was carried out using a thematic approach to identify general patterns in responses and perceptions of this community's preaching
Co-Authors Ilmi Khodijah Nur Prasanti Riski Deliana Siti Rahma Harahap