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All Journal International Journal of Business, Economics, and Social Development International Journal of Research in Community Services
Anggraeni, Khori Aulia Ria
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Humanities Economics, Econometrics & Finance Education Energy Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Improving Skills in Creating Promotional Content at Agro Eduwisata Organik (AEWO) Mulyaharja Village Bogor City Jayawinangun, Roni; Valdiani, Dini; Ono, Dipo Krishyudi; Afriansyah, Ari; Permatasari, Olivia Devita; Anggraeni, Khori Aulia Ria
International Journal of Research in Community Services Vol 5, No 4 (2024)
Publisher : Research Collaboration Community (RCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijrcs.v5i4.766

Abstract

Agro Eduwisata Organik (AEWO) Mulyaharja is one of the natural and educational tourism in Bogor City and is one of the leading ecotourism in Bogor City which is managed by the Tourism Movement Group (Kompepar). As one of the leading destinations, AEWO Mulyaharja still has many challenges, namely limited skills and promotional media. This community service activity consists of five stages, namely situation analysis, socialization, training, mentoring and evaluation. The training method uses lectures and practices with materials related to social media, social media features, design, video content and video editing. The results of this activity are increased knowledge and skills of Kompepar AEWO Mulyaharja partners regarding the creation of promotional content in the form of images and videos on social media, the use and steps using the Canva and Capcut applications, increasing the number of followers, posts and Engagement rate (ER) on Instagram, adding official accounts on other social media, namely YouTube, X and TikTok
Improving Skills in Creating Promotional Content at Agro Eduwisata Organik (AEWO) Mulyaharja Village Bogor City Jayawinangun, Roni; Valdiani, Dini; Ono, Dipo Krishyudi; Afriansyah, Ari; Permatasari, Olivia Devita; Anggraeni, Khori Aulia Ria
International Journal of Research in Community Services Vol. 5 No. 4 (2024)
Publisher : Research Collaboration Community (Rescollacom)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijrcs.v5i4.766

Abstract

Agro Eduwisata Organik (AEWO) Mulyaharja is one of the natural and educational tourism in Bogor City and is one of the leading ecotourism in Bogor City which is managed by the Tourism Movement Group (Kompepar). As one of the leading destinations, AEWO Mulyaharja still has many challenges, namely limited skills and promotional media. This community service activity consists of five stages, namely situation analysis, socialization, training, mentoring and evaluation. The training method uses lectures and practices with materials related to social media, social media features, design, video content and video editing. The results of this activity are increased knowledge and skills of Kompepar AEWO Mulyaharja partners regarding the creation of promotional content in the form of images and videos on social media, the use and steps using the Canva and Capcut applications, increasing the number of followers, posts and Engagement rate (ER) on Instagram, adding official accounts on other social media, namely YouTube, X and TikTok
From Connectivity to Commitment: How Political Information Sources Shape Voter Participation in Bogor City and Regency Anggraeni, Khori Aulia Ria; Permatasari, Olivia Devita; Widjaya, Mochammad Fahrezi Putra; Hawari, Muhammad Haikal; Yuandari, Wulan; Jayawinangun, Roni
International Journal of Business, Economics, and Social Development Vol. 6 No. 4 (2025): International Journal of Business, Economics, and Social Development (IJBESD)
Publisher : Rescollacom (Research Collaborations Community)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijbesd.v6i4.1106

Abstract

This research stems from declining public political participation in the 2024 Regional Elections (Pilkada) in Bogor City and Regency. Indonesia, one of the world's largest democracies, faces low civic engagement in the electoral process, which is influenced by literacy and access to political information. This study aims to identify the main sources of political information; assess the knowledge, interest, and political participation of voters; and compare political behavior between urban and sub-urban areas. This research uses a quantitative explanatory approach with a survey method on 402 respondents from the Final Voter List (DPT) for the 2024 Pilkada. Descriptive tests and difference tests (t-test and Mann-Whitney. The results show that social media is the dominant source of political information in both areas, with the highest usage compared to conventional media, such as television and newspapers. Bogor City residents have more varied media consumption, indicating better digital literacy compared to Bogor Regency residents who rely more on social media. Political knowledge in both regions is relatively similar, but political interest and participation are higher in bogor. The difference tests showed significant differences emerge in participation and interest, with urban residents being more active in online and offline political activity. Overall, the study highlights that Indonesia’s increasingly digitalized democracy fosters broader information access but requires greater emphasis on digital literacy and civic education to transform online engagement into meaningful democratic participation. This study recommends strengthening digital political literacy through creative content, collaborating with digital platforms to counter disinformation, and establishing digital literacy agents at subdistrictrict level to encourage inclusive political engagement.
Co-Authors Afriansyah, Ari Dini Valdiani Dipo Krishyudi Ono Hawari, Muhammad Haikal Permatasari, Olivia Devita Roni Jayawinangun Widjaya, Mochammad Fahrezi Putra Yuandari, Wulan