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Pelatihan Penyusunan Business Model Canvas dalam Meningkatkan Jiwa Kewirausahaan Siswa SMK Kartini Surabaya Dwi Bhakti Iriantini; Husni indrawati2; Giyana Giyana; Randy Randy
Jurnal Pengabdian Masyarakat Indonesia Sejahtera Vol. 3 No. 4 (2024): Desember: Jurnal Pengabdian Masyarakat Indonesia Sejahtera
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jpmis.v3i4.1792

Abstract

Vocational high school is an educational model that aims to prepare its graduates to work, be able to choose a career, compete and develop themselves, fill the needs of the business world and the industrial world (dudi), and be productive, adaptive and creative. Therefore, vocational high school graduates are not focused on working, but rather emphasize the desire to become entrepreneurs. The purpose of this community service activity is to increase entrepreneurial knowledge so that students are motivated to become entrepreneurs and provide skills training in compiling Business Model Canvas for students of SMK Kartini Surabaya. It is hoped that in the future students will become reliable and professional entrepreneurs. This activity was carried out by the FEB UWKS community service team and in collaboration with SMK Kartini Surabaya, from May 2024 to August 2024. The number of students trained in entrepreneurship was 40 students. The training began with entrepreneurship and Business Model Canvas materials, then the practice of compiling Business Model Canvas was carried out, and ended with a discussion. The implementation of this PKM activity needs to be carried out sustainably. The results of the community service activities are that students have a Business Model Canvas as a business pla
Implementasi Program Pendampingan Manajemen dalam Rangka Meningkatkan Kualitas Pengelolaan Industri Mikro dan Kecil Batik di Kota Mojokerto Dwi Bhakti Iriantini; Wahyudiono Wahyudiono; Santirianingrum Soebandhi; Yuda Prawira; Nisrina Dwi Nur Raniah
Kolaborasi : Jurnal Hasil Kegiatan Kolaborasi Pengabdian Masyarakat Vol. 3 No. 4 (2025): Desember: Kolaborasi : Jurnal Hasil Kegiatan Kolaborasi Pengabdian
Publisher : Asosiasi Riset Ilmu Matematika dan Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/kolaborasi.v3i4.869

Abstract

This community service program aims to provide management assistance to micro and small batik industries in optimizing digital platform and social media-based marketing. This allows these micro and small batik industry players to reach a wider network and ensure their business sustainability in the future after the pandemic. This community service program uses a qualitative descriptive approach, which aims to capture the real-world conditions related to the management of batik industry players in Mojokerto. This mentoring program was attended by micro and small batik industry players, primarily small and craft industries, including 10 batik artisans and industry managers residing in Mojokerto. The mentoring method was implemented through four stages: a) identifying mentoring needs for micro and small batik industry players, b) selecting management literacy priorities, c) designing a management literacy mentoring program, and d) implementing the management mentoring program for micro and small batik industries. The management mentoring program indicates that micro and small batik industry players require ongoing marketing and business development management mentoring. After entering the COVID-19 pandemic, batik industry players in Mojokerto have not been able to recover to pre-COVID-19 levels in 2019. The management mentoring program includes four stages: a) delivering material on the role of management, business sustainability, business problems, and formulating solutions; b) identifying relevant management problems discussed in a focus group discussion; c) mentoring on marketing aspects and optimizing the role of cooperatives within batik industry groups; d) mentoring on business sustainability management through digital business optimization. Through this structured management mentoring program, micro and small batik industry players will be able to improve their management and business management.