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All Journal BISMA (Bisnis dan Manajemen) Buletin Riset Psikologi dan Kesehatan Mental (BRPKM)
Alifia, Annisa Savira
Unknown Affiliation
Social Sciences

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Pengaruh Store Atmosphere dan Brand Image terhadap Perilaku Impulsive Buying pada Konsumen Retail Fashion Brand X di Surabaya Alifia, Annisa Savira; Hadi, Cholichul
Buletin Riset Psikologi dan Kesehatan Mental Vol 1 No 1 (2021): BULETIN RISET PSIKOLOGI DAN KESEHATAN MENTAL
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.085 KB) | DOI: 10.20473/brpkm.v1i1.26662

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh store atmosphere dan brand image terhadap impulsive buying pada konsumen retail fashion brand X di Surabaya. Penelitian ini dilakukan pada 130 partisipan yang melakukan pembelian produk fashion dalam kurun waktu 1 tahun terakhir di toko secara offline. Pengumpulan data dilakukan dengan menggunakan kuesioner skala store atmosphere yang terdiri dari 11 aitem, skala brand image yang terdiri dari 8 aitem, dan skala impulsive buying yang terdiri dari 9 aitem. Teknik analisis data dilakukan menggunakan analisis regresi linier menggunakan parangkat lunak IBM SPSS Statistics 22 for windows. Hasil penelitian menunjukkan bahwa tidak terdapat pengaruh antara store atmosphere terhadap impulsive buying secara parsial, terdapat pengaruh antara brand image terhadap impulsive buying secara parsial. Kemudian terdapat pengaruh yang signifikan antara variabel store atmosphere dan brand image secara simultan terhadap impulsive buying.
The world of bullying: antecedents, consequences, and future pathways of workplace bullying Alifia, Annisa Savira; Nadia, Fiona Niska Dinda; Herachwati, Nuri; Abbas, Ansar
BISMA (Bisnis dan Manajemen) Vol. 17 No. 1 (2024)
Publisher : Universitas Negeri Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/bisma.v17n1.p45-74

Abstract

Workplace bullying is a widespread problem that has received great attention in academic studies in various fields. This research aims to facilitate future research by identifying the antecedents and consequences of workplace bullying. To answer the research question, a systematic literature review (SLR) methodology was used. The Scopus-indexed database journal was used to gather previous articles regarding workplace bullying, with 40 journals reviewed. This research found that workplace bullying occurs widely across industries and countries and negatively impacts the individuals affected by the bullying (victims) and the organisation. In addition, a model has been developed to examine the antecedents and consequences of workplace bullying to understand its impact more comprehensively. Through a comprehensive analysis of existing literature, this research uncovered trends and patterns in workplace bullying that had not previously been identified. The findings revealed an intriguing discrepancy between the predominant focus of previous studies on workplace bullying on the individual level and under-researched on the organisational level. Moreover, the Asian context has been overlooked in this field of inquiry. Therefore, there is a compelling rationale for conducting multilevel research in the context of Asia and developing countries to enhance our comprehension of this complex phenomenon.
Co-Authors Abbas, Ansar Cholichul Hadi Nuri Herachwati