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All Journal Transformasi: Jurnal Pengabdian Masyarakat Syntax Literate: Jurnal Ilmiah Indonesia JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Humanism : Jurnal Pengabdian Masyarakat Innovative: Journal Of Social Science Research
Kartikasari, Cynthia Yohanna
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Syntax Literate: Jurnal Ilmiah Indonesia

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Pola Perilaku Konsumen terhadap Keputusan Mengikuti Event K-Pop Ramadhania, Almira Fidia; Setyaningrum, Idfi; Kartikasari, Cynthia Yohanna
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v8i10.13804

Abstract

The present Korean wave has become a worldwide phenomenon, even in Indonesia. Consumer behaviour changes toward numerous activities, including K-Pop events, have been noticed. Participation of fans in various K-Pop events and the purchase of things as a form of social identity associated with K-Pop provide not only economic value but also satisfaction and greater self-confidence for K-Pop lovers. As a result, the purpose of this research is to better understand the consumer behaviour patterns around the decision to attend BTS K-Pop events in Surabaya. Through interviews and observations, the research uses a qualitative descriptive method. According to the survey, K-Pop events are more than just a form of entertainment; they also represent huge commercial potential. The passion of K-Pop fanbases is critical not only in changing behavioural patterns in attending various K-Pop events but also in driving social changes and fostering enhanced self-confidence in network development.
Learning Methods Based on Work Practices or Internship can be Implemented in Entrepreneurship Campus Nangoy, Abraham Daud; Kartikasari, Cynthia Yohanna
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i11.16799

Abstract

Kampus Merdeka is a work practice or internship program organized by the Minister of Education and Culture (Kemendikbud) in early 2020, aiming to be a media that can improve student skills. This article discusses how work practice or internship-based learning methods can be used on business education-based campuses. This research uses phenomenological and autoethnography methods by analyzing students' experiences during their internships. This research shows that : (1) The internship program motivates students to become entrepreneurs. (2) The internship program develops students' communication skills through direct interaction with the workforce. (3) The internship program builds students' confidence to collaborate with company partners. (4) The internship program encourages students to be creative in their work. (5) The internship program helps them determine the field of work they want to pursue after graduating. (6) The internship program is an option that has a positive impact.
Co-Authors Anjani, Angelica Mutiara Djoemadi, Firman Rosjadi Erisa, Erisa Idfi Setyaningrum, Idfi Nangoy, Abraham Daud Prarono, Aluisius Hery Ramadhania, Almira Fidia Santiago, Dicky Sugiarto, Olivia Margaretha Susanto, Celine Margaretha Tanaya, Olivia