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Pelatihan Digital Skill Guna Meningkatkan Market Bagi Pengusaha UMKM Wati, Lela Nurlela; Soma, Mukti; Mulyanti, Rita Yuni; Santoso, Imam; Supriatininingsih, Supriatiningsih
Jurnal Pengabdian Kepada Masyarakat Vol 4 No 01 (2023): Jurnal Pengabdian Kepada Masyarakat (JPKM) Langir Biru
Publisher : Politeknik Penerbangan Indonesia Curug

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54147/jpkm.v4i01.784

Abstract

The purpose of this service is to provide training on how to improve the quality of MSME human resources by improving social media-based marketing using digital skills. This training was carried out by the community service team at the Muhammadiyah University of Technology Jakarta in collaboration with the Telkom Community Development Center Bandung. Through this training, it is hoped that MSMEs will understand and master digital technology. Training is held offline through lectures and discussions on digital concepts. The use of digital is expected to grow a social network without limits. MSME stakeholders can find out the benefits of social media-based marketing such as WhatsApp, Instagram, Facebook, Telegram, Twitter, and others so that MSME products offer more opportunities to expand business networks and increase sales.
Event Study: This study Do politically affiliated groups affect stock returns during the presidential Election? Setiyawan, Pudi; Wati, Lela Nurlaela; Soma, Mukti; Kusnadi, Eko
Applied Quantitative Analysis Vol. 5 No. 1 (2025): January - June Issue
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/quant.2842

Abstract

This study analyzes the effect of the 2024 general election on the stock prices of companies affiliated with presidential and vice presidential candidate pairs in Indonesia. The methodology used in this study is an event study to measure abnormal returns before and after an election. The sample includes companies listed on the IDX, with as many as 34 companies listed based on connection politics. The research period comprises 40 estimation periods and 20 event periods. The statistical tools used for hypothesis testing were the t-test, paired sample t-test, and Wilcoxon signed-rank test. This study found that election-related information does not significantly impact average abnormal returns (AAR) before and after. However, the event study results show that political connections between companies with presidential and vice presidential candidates affect market reactions to new information during the event period. This study is essential for investors and capital market practitioners when formulating investment decision-making strategies during the general election period. These results are expected to serve as a reference for further studies on the influence of politics on the capital market in Indonesia.
Go Global with Digital Technology-Based Financial Reporting HAPSARI, Dini Wahjoe; MURTI, Galuh Tresna; SOMA, Mukti; DAMAYANTI, Nensi; FIRMANSYAH, Irvan Wahyu; ROSA, Abigail Ratna; BALDA, Safira
Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Vol. 4 No. 3 (2025): Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat (Oktober – Januari 2026)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ahjpm.v4i3.1770

Abstract

Sugihmukti Tourism Village is a destination offering natural beauty, educational activities, and local wisdom as its main attractions for tourists. However, despite this enormous potential, administrative management and business process recording remain poorly organized and documented. In response to this situation, efforts were made to increase the capacity of tourism village managers to implement a more efficient digital financial recording and reporting system. Through training and mentoring activities, the team helped managers understand the preparation of financial reports based on MSME standards and introduced the SIABDES Maxi application, which has been tailored to the characteristics and needs of the village. The results of a questionnaire evaluation showed that participants stated that the materials provided were appropriate to their needs, the training delivery was interesting and easy to understand, and the implementation time was deemed effective. Furthermore, the managers hope that similar activities can continue as the need for digitalization of tourism village management increases. This program is expected to strengthen accountability, improve financial governance efficiency, and become a strategic step towards more professional and globally competitive tourism village management.