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Manajemen Strategis Lembaga Dakwah Kampus Al-Izzah UINSU dalam Membentuk Generasi Dakwah Milenial Syarbaini, Syarbaini; Hasibuan, Wildan Ansori; Nasution, Wina Warohmah; Dalimunthe, Yaqub
Ahsan: Jurnal Dakwah dan Komunikasi Vol 3 No 2 (2024)
Publisher : Program Studi Manajemen Dakwah Fakultas Ushuluddin Adab dan Dakwah IAIN Manado

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Abstract

This research aims to analyze the strategic management implemented by the Al-Izzah Campus Da'wah Institute (LDK) at the North Sumatra State Islamic University (UINSU) in forming the millennial preaching generation. The millennial generation has unique characteristics, such as being adaptive to technology, tends to be creative, and is active on social media, so a strategic da'wah approach is really needed. The research method used is descriptive qualitative with a case study approach. Data collection was carried out through in-depth interviews, participant observation and document analysis. The research subjects consisted of LDK Al-Izzah administrators, active members, and students involved in da'wah programs. The research results show that LDK Al-Izzah implements three main stages in strategic management: (1) Planning, through preparing a technology-based vision, mission and da'wah program; (2) Implementation, by utilizing social media, inter-organizational collaboration, and competency-based training; and (3) Evaluation, through regular assessments of program success and its impact on member development. This strategy has proven effective in increasing student participation and creating a millennial generation who is able to preach creatively and relevantly to the challenges of the times. It is hoped that this research can become a reference for other campus Da'wah institutions in developing adaptive and innovative da'wah strategies, as well as supporting the role of campuses as centers for the format ion of future generations of da'wah.
Peran Jurnalistik Dakwah dalam Mengimplementasikan Pesan Dakwah dengan Baik Efendi, Erwan; Syarbaini; Salshabila, Jihan; Purba, Gilang Maulana; Dalimunthe, Yaqub
VISA: Journal of Vision and Ideas Vol. 4 No. 2 (2024): VISA: Journal of Vision and Ideas (In Press)
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/visa.v4i2.644

Abstract

This research aims to allay concerns regarding "the role of da'wah journalism in implementing good da'wah messages" included in the media management curriculum. The aim of this research is to understand, identify, and provide insight into how a journalist can effectively adopt ethical discourse. to provide a clear example of how a journalist should apply sound preaching advice based on research findings. a journalist can be effective using the following criteria: must come from Allah SWT, must uphold all human rights there, must be balance in every action, and there must be a balance between ideals and reality. Therefore, there are several things that need to be understood and noticed. In particular, writing with a preaching nuance will be consumed by the media, which will determine whether it is a specifically Islamic article or not.
Peran Jurnalistik Dakwah dalam Mengimplemnetasikan Pesan Dakwah dengan Baik Efendi, Erwan; Syarbaini; Salshabila, Jihan; Maulana, Gilang; Dalimunthe, Yaqub
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 3 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting (In Press)
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i3.645

Abstract

This research aims to allay concerns regarding "the role of da'wah journalism in implementing good da'wah messages" included in the media management curriculum. The aim of this research is to understand, identify, and provide insight into how a journalist can effectively adopt ethical discourse. to provide a clear example of how a journalist should apply sound preaching advice based on research findings. a journalist can be effective using the following criteria: must come from Allah SWT, must uphold all human rights there must be balance in every action, and there must be a balance between ideals and reality. Therefore, there are several things that need to be understood and noticed. In particular, writing with a preaching nuance will be consumed by the media, which will determine whether it is a specifically Islamic article or not.