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All Journal Kamaya: Jurnal Ilmu Agama Metta : Jurnal Ilmu Multidisiplin
Pamungkas, Yudha Catur
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Konstruksi Realitas Sosial di Indonesia dalam Peran Media dan Identitas Budaya di Era Globalisasi Pamungkas, Yudha Catur; Moefad, Agoes Moh.; Purnomo, Ryan
Metta : Jurnal Ilmu Multidisiplin Vol. 4 No. 4 (2024)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/metta.v4i4.3737

Abstract

The construction of social reality in Indonesia is heavily influenced by the interplay between mass media and social media, reflecting the evolving dynamics of globalization and local culture. This study aims to explore how media platforms shape public perceptions, cultural identity, and social norms in the Indonesian context. Employing a qualitative case study approach, the research investigates how mass media and social media frame issues and construct meanings that resonate with societal values, traditions, and contemporary challenges. Data collection involved in-depth interviews with media practitioners and users, content analysis of mass and social media materials, and participatory observation of interactions within digital communities. Analytical frameworks included Berger and Luckmann's theory of social construction, media convergence theory, and framing analysis. The findings reveal that social media platforms, such as tiktok and Instagram, facilitate a participatory culture where users blend global and local narratives, creating a hybrid reality. This hybrid reality reflects the negotiation of traditional values with modern, globalized influences, particularly in shaping the identity of younger generations. In contrast, mass media frequently aligns its framing of social issues with political and economic interests, influencing public perceptions through selective narratives. Additionally, the use of language, religious symbols, and algorithms was found to reinforce social norms and stereotypes, illustrating the media’s role in shaping societal expectations and behaviors. The study concludes that the interaction between traditional and digital media plays a significant role in constructing Indonesia’s social reality. It highlights the necessity of critically understanding media influences to navigate the complexities of identity and social dynamics in an increasingly globalized world.
Problematika Ekonomi dalam Dakwah: Studi Realita Akses Pendidikan di Pondok Pesantren dan Dampak Biaya Pamungkas, Yudha Catur; Hamidah, Lilik; Purnomo, Ryan
Kamaya: Jurnal Ilmu Agama Vol 7 No 4 (2024)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/kamaya.v7i4.3715

Abstract

Islamic boarding schools are religious educational institutions that have an important role in shaping the character and morals of Indonesian society. However, in recent years, the rising cost of education has become one of the main challenges that hinder access for students, especially for underprivileged families. This study aims to analyze the impact of rising education costs on student access in Islamic boarding schools and identify solutions to overcome these problems. This study uses a qualitative approach with an analytical descriptive method. Data was collected through in-depth interviews with Islamic boarding school leaders, ustaz, students, and parents of students, as well as direct observation at several Islamic boarding schools. Documentation studies are also carried out to obtain information about cost management policies and programs run by pesantren. The results of the study show that the increase in operational costs of Islamic boarding schools, especially for infrastructure and modernization of education, is the main factor affecting the increase in education costs. In addition, family economic factors, the shift in social values from spiritualism to materialism, and the lack of government support have also worsened students' access to Islamic boarding schools. However, Islamic boarding schools are trying to find solutions by implementing zakat and infaq-based scholarship programs, as well as collaborating with philanthropic institutions. Some Islamic boarding schools also develop independent business units to support operations without burdening students. This study concludes that efficient management of education costs and innovation in education programs are essential to keep pesantren inclusive. Thus, pesantren can continue to be a pillar in da'wah and affordable Islamic education, as well as support the development of a better society.
Upgrading Perusahaan untuk Komunikasi Strategi dalam Dakwah Pamungkas, Yudha Catur; Nurdin, Ali; Purnomo, Ryan
Kamaya: Jurnal Ilmu Agama Vol 7 No 3 (2024)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/kamaya.v7i3.3719

Abstract

Strategic communication has a central role in optimizing the mission of da'wah, especially in the context of a company that focuses on spreading Islamic values. Efforts to improve the performance of da'wah companies require a more systematic and directed approach. One approach that can be used is the use of DISC (Dominance, Influence, Steadiness, Conscientiousness) personality theory, an effective personality measurement tool to understand individual and team characteristics. This research aims to identify how strategic communication in da'wah can be strengthened through the application of DISC theory, both in internal and external communication of the company. The research method used is a qualitative approach with literature study and secondary data analysis. The results of the study show that the implementation of DISC helps companies understand various personality types, thus allowing for a more personalized, relevant, and effective delivery of da'wah messages. In internal communication, DISC facilitates harmonious team collaboration by recognizing individual strengths and challenges. Meanwhile, in external communication, DISC allows companies to develop communication strategies that suit the target audience based on their personality type. The conclusion of this study confirms that the application of DISC personality theory in strategic communication supports da'wah companies to achieve more optimal results, both in terms of internal management and expansion of da'wah influence. Thus, DISC has become a strategic tool for da'wah companies to increase the effectiveness of communication, expand the reach of messages, and strengthen the mission of da'wah in various circles of society.
Konstruksi Dakwah Multikultural Menurut Roza Melina Mazlin Pamungkas, Yudha Catur; Zuhriyah, Luluk Fikri; Purnomo, Ryan
Kamaya: Jurnal Ilmu Agama Vol 8 No 1 (2025)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/kamaya.v8i1.3714

Abstract

Indonesia is a country with a high degree of cultural, religious, and ethnic diversity, which presents complex challenges in the implementation of Islamic da'wah. The conventional da'wah approach that tends to be homogeneous is considered incapable of answering the needs of a pluralist society. Therefore, multicultural da'wah emerged as an alternative that emphasized the importance of respecting diversity and inclusivity. This research aims to examine the concept of multicultural da'wah, its implementation in Indonesia, and its impact on the creation of social harmony. The research uses a qualitative method with an analytical descriptive approach. Data were collected through literature studies, in-depth interviews with religious leaders, and field observations on communities that implement multicultural da'wah. The results of the study show that multicultural da'wah emphasizes interreligious dialogue, tolerance-based character education, and the use of social media as the main means of conveying the message of da'wah. Intensive interfaith dialogue helps create space for mutual respect, reduce prejudice, and strengthen solidarity in a diverse society. Multicultural education also plays an important role in instilling the values of tolerance from an early age. Meanwhile, social media has proven to be an effective platform to reach the younger generation, expand the reach of da'wah, and increase public awareness of the importance of maintaining social harmony. This study also found several challenges that hinder the effectiveness of multicultural da'wah, including resistance from conservative groups who still adhere to traditional approaches and low understanding of multicultural literacy among preachers. The conclusion of this study is that multicultural da'wah is relevant as a strategic approach in creating an inclusive, fair, and harmonious society in Indonesia. By integrating multicultural education, interfaith dialogue, and modern technology, multicultural da'wah can strengthen peace and prevent conflicts stemming from identity differences.
Co-Authors Agoes Moh. Moefad Ali Nurdin LILIK NUR HAMIDAH Luluk Fikri Zuhriyah. Purnomo, Ryan